- Having as less files as possible (HTML, CSS and Javascript in the same file is faster)
- Reducing images as much as possible
- If could be done with CSS don't use an image.
don't use any wordpress landing pages, make your landing pages all in html, css, and javascript. I try
using Website speed test to test the speed of my landing pages, anything site loading in less then 1 second should be good enough for ppv traffic.
First optimize your images . Large image sizes will slow down the website
try minify your css and javascript .
And as told by other go to google Pagespeedinsight . It will provide you necessary thing to be done to speed up the website
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