The Most Active and Friendliest
Affiliate Marketing Community Online!

“AdsEmpire”/  Direct Affiliate
Big thanks to everyone for the recommendations! I finally sorted it out and reached really good conversion. The main issue was the difference between CPC and CPV pricing. TrafficStars is an excellent network, but you really need to put in a lot of time and testing with it.
 
Hello everyone. I’ve run into the following problem.


I’m part of an affiliate program for an AI adult-content service. The tool turns photos into adult videos in high quality. Previously, all our traffic went to the website through Telegram, which is already not ideal, because every extra transition and button seriously cuts conversion.


I started learning CPA networks and began running paid ads. The creatives are good, there are visits and clicks, but there are no paid conversions.


Basically: 2,600 visits to the website, 11 created payments, 0 paid. I checked, and the issue is not on the payment processor’s side. Technically, the website works perfectly, so there are no questions about that.


I tested completely different models, GEOs, languages, and click prices — from $0.009 to $0.08. In the end, everything was a loss.


A couple of times, an ad campaign generated a good ROI. We launched the same ad again, but with a bigger budget — and the result was 0 payments. Literally 0.


What could be the problem? Please share your thoughts.
From what you've described, I wouldn't jump to the conclusion that the traffic source or payment processor is the problem just yet.

A few things we'd look at first:

  • Traffic quality. 2,600 visits with only 11 checkout attempts suggests visitors may not be reaching the point where they're convinced to purchase. We'd review placement quality, audience targeting, and whether the ad creative accurately matches the landing page.
  • Offer-to-audience fit. Even small differences in GEO, device type, or audience intent can have a significant impact, especially in AI and adult verticals.
  • Conversion funnel. Are users dropping off on the landing page, during signup, or at checkout? Each stage should be measured separately.
  • Scaling too quickly. It's common for a campaign to perform well with a small budget but lose efficiency when scaled. Larger budgets often trigger different traffic segments or broader targeting.
One thing we always recommend to our publishers at AdBird is to rely on data instead of assumptions. Track every step of the funnel, compare performance by GEO, device, traffic source, placement, and creative, and look for where users are dropping off. Sometimes the issue isn't the offer itself—it's one specific combination that's underperforming.

We've seen campaigns go from unprofitable to profitable just by identifying one weak point in the funnel. I'd start by figuring out exactly where users are dropping off before making any major changes. Once you find that bottleneck, the next steps usually become much clearer.
 
banners
Back