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What is SEO in digital marketing?

sofia andersson

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SEO (Search Engine Optimization) is the process of optimizing a website to improve its visibility on search engines like Google. It helps drive organic (non-paid) traffic by ranking higher for relevant keywords.


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Improving a website’s visibility in search results is a great way to attract visitors naturally. But alongside that, using ad services like AdSense or Aads can also be a profitable strategy. They help bring in targeted users and generate revenue while your site gains traction.

A good mix of organic growth and paid promotions can often bring the best results. Have you considered trying both?
 
I almost removed this thread, everyone here knows what SEO is and some have been using it for years, along with other traffic methods.

Are you representing a SEO company, Sofia?
 
Improving a website’s visibility in search results is a great way to attract visitors naturally. But alongside that, using ad services like AdSense or Aads can also be a profitable strategy. They help bring in targeted users and generate revenue while your site gains traction.

A good mix of organic growth and paid promotions can often bring the best results. Have you considered trying both?
All good ideas. The SEO is free but long-term effort. Paid is not free (obviously) but can be a lot faster. AsSense and the like can help fill in a few gaps sometimes.
 
to rank in google / bing search research to your local business or any business is called SEO, and seo is a part of digital marketing
 
SEO (Search Engine Optimization) is the process of optimizing a website to improve its visibility on search engines like Google. It helps drive organic (non-paid) traffic by ranking higher for relevant keywords.


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SEO in digital marketing is the practice of optimizing websites to rank higher on search engines, drive organic traffic, and boost online visibility. With the help of SEO tools, businesses can analyze keywords, track performance, and improve strategies for better results.
 
SEO (Search Engine Optimization) is the practice of improving website visibility in organic search results. It involves on-page elements like content quality and keyword optimization, technical aspects such as site speed and mobile responsiveness, and off-page factors including backlink building. Effective SEO drives targeted traffic, increases brand awareness, and delivers long-term sustainable growth without ongoing ad spend. It's a fundamental component of digital marketing that aligns website content with user search intent and search engine algorithms.
 
SEO in digital marketing is the process of optimizing a website to improve its visibility on search engines, attract organic traffic and boost online presence for better business growth.
 
SEO is all about improving visibility and driving organic traffic by ranking higher for the right keywords.

I just laughed because before your statement I said this thread is just a bunch of people saying the same thing everyone has known for 25 years!
 
SEO (Search Engine Optimization) in digital marketing means improving your website so it appears higher in Google and other search engines when people search for relevant keywords.
It involves:
Keyword research – finding what your audience searches for.
On-page SEO – optimizing titles, meta descriptions, and content.
Technical SEO – improving site speed, mobile-friendliness, and indexing.
Off-page SEO – building backlinks and online authority.


The goal: get more organic (free) traffic, build trust, and attract the right audience to your business.
 
SEO in digital marketing is the process of optimizing a website to improve its visibility on search engines like Google
It helps drive organic (non-paid) traffic by ranking higher for relevant keywords and enhances brand recognition over time.
 
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