The *KING* of MMO

[Graybeard]

Joe Karbo more or less *invented* MMO advertising
One of the best copywriters of the 20th century

Joe Karbo's Famous Direct Response Ads

Joe Karbo's most famous and influential direct response news paper and magizine ads.

joekarbo.com

 

[Graybeard]

What AI can do with the words of Joe Karbo
+ a lot of human edits
Welcome to 2022

 

[T J Tutor]

One of the best copywriters of the 20th century

I would add that Dan Kennedy, David Ogilvy, Claude Hopkins, Drayton Bird, Eugene Schwartz, Clayton Makepeace, Gary Halbert and Joe Coleman.

What AI can do with the words of Joe Karbo
+ a lot of human edits
Welcome to 2022

It is a growing area of success, but I haven't found a comfort zone with AI just yet. I love looking at all of the AI accomplishments, but just don't see an entry point for me and my team just yet. My team is extremely apprehensive with AI at this time, they are currently "dug in" with "human design" and execution.

I'm keeping my options open for AI more and more everyday (shhhh, don't tell my team), but am convinced human proofing will always be required in my lifetime.

 

[Graybeard]

(shhhh, don't tell my team)

They have what they hope remains a vested interest.
You still need some edits --but most of the grunt-work can be done 10x -100x faster with AI.

I would add

Any of them do MMO? Back then there was no MMO the media was print. But the end result was the same --fishing for suckers (mainly).

 

[T J Tutor]

Any of them do MMO?

Well, I was responding to the part where you pointed out; "One of the best copywriters". Dan Kennedy was around the same time and success as Karbo and David Olgilvy was before them both. Karbo was a headline and paper guy like Kennedy, Ogilvy (Sell the Sizzle, Not the Steak!" was both tv and paper.

As for MMO, Frank Kern was the first marketer online I think, aside from porn being offered through the bulletin boards extensively prior to the net as we knew it then. He had the original "Train Your Parrot" eBook and sold a million in less than a week circa '96 '97. Then replicated these in '98 '99 with dogs. He then, in 2000 & 2001 turned around and sold the eBook "How to make $115,000" as part of his new “Instant Internet Empires” for which he was indicted and convicted by the FTC. Lost every penney he had made in the previousn years when that happened. It was after that he rose to form "The Syndicate", and the "Core Influence", and on and on....

 

[T J Tutor]

You still need some edits

WTF is that supposed to mean? Completely off subject post.