mVAS in EU what traffic is stable for you now?

[AnnaMobstra]

Hey guys, for those of you who run mobile content , mVAS in Europe, which traffic sources have been the most stable for you lately (FR/RO)? Not asking for secret sauce, just curious what’s been working better for you overall and what you try to avoid now

 

[T J Tutor]

Are you doing content offers in games and videos or are you doing direct billing through telecom providers?

 

[AdCow]

EU mVAS can be tricky with regulations. Social traffic seems to hold up best from what I have seen.

 

[AnnaMobstra]

EU mVAS can be tricky with regulations. Social traffic seems to hold up best from what I have seen.

Thanks for the input, that matches what I see as well! EU mvas can be a headache with regulations.
Interesting that social seems to hold up best for you, do you focus more on Meta or other social sources there?

 

[AnnaMobstra]

The main thing to steer clear of is the old-school spray and pray pop traffic. Carriers are getting way more aggressive with their filters, so if you aren't targeting specific mobile IPs or using reputable networks like PropellerAds or similar performance hubs, you’re mostly just burning budget.

Thanks for the advice! I’ve also noticed that without targeting specific mobile IPs and using reputable networks, the budget just gets burned, so I’ll be more careful when choosing traffic sources

 

[Caesar076]

I'd like to ask, are there any good methods for finding traffic in Latin America through affiliate marketing? Is traffic in Latin America relatively easy to find right now?

 

[JensenQQ]

I'd like to ask, are there any good methods for finding traffic in Latin America through affiliate marketing? Is traffic in Latin America relatively easy to find right now?

Maybe ad network like PA, etc.