Hi Guys,
A very happy new year to all.
I just want to share my story selling T-shirts on Teespring and Fabrily with you all guys. I started with Teespring in March 2014. I have sold similar number of shirts in the European market using Fabrily as the platform ( I was interviewed by them for their campaigner spotlight recently -- Campaigner Spotlight–Shloka Raaj | Fabrily Blog ).
All of these shirts were sold running FB ads to them and my ROI on the whole would be something like 100%.
Few of the things that I have learned and helped me to sell these T-shirts which can help somebody who is getting started with Teespring -
1. Most important things are your T-shirt Idea ( Niche & the quote used on the T-shirt), Design and Targeting. Get these things right and you should be able to sell shirts even if you get other things wrong.
So if you are just starting out then focus most on the above 3 things and don't get too stuck up on other things like Campaign description, PPE or website click, dark post or normal post etc. Just make sure that you take action.
2. Get your targeting wrong and your campaign will fail even if you have the best design in the world.
3. When you get a winner, try to find new interests and scale the campaigns as much as you can. Also relaunch all your winners immediately after they get over and keep them running till they are profitable.
4. If you are really serious about selling T-shirts, consider hiring a graphic designer full time. This thing helped me a lot as now I am able to get 8 - 10 designs a day and paying someone on a monthly basis is also more affordable.
5. It might take time but the winners will make up for all the losses and make you good profit on top of that if you keep at it and don't quit. On average out of 10 campaigns I launch 3 become successful and 1 goes to earn good money (sells more than 100). I'm aggressive with cutting the loser campaigns so most of the times I test campaigns for $10 - $15 and know if I want to run it or stop it. So for $150-200 I am able to test 10 campaigns.
6. You need to keep pumping campaigns on daily basis to keep earning good money as a campaign generally lasts only for 7 days (though you can relaunch and milk your campaigns for a little longer). On average I launch 5-8 campaigns every day from monday to friday.
7. Investing in your education will pay off. I have bought a bunch of Teespring courses and most of them have helped me in some way or the other. I dont mean you have to buy all the Teespring courses out there. Just assess your current situation, do your research and go through a course that is suited to your current level and is from a reputed marketer. Take massive action on that only then think about buying anything else.
I pray that 2015 is bigger and better for all of us.
