Why you should exploit native ads to conquer 2018

What are native ads?
Native advertising can replicate the format, function or content of a website, creating a flow that doesn’t appear interrupted by ads.

By 2021, 74% of ad revenue is predicted to be derived from native advertising according to Business Insider.

Benefits:

• not affected by ad blockers =>> higher revenues (revenue is not limited by people who have ad blockers installed)
• higher brand engagement =>> higher earnings (especially if paid on a CTA basis)
• enhances content and improves user experience
• fix for "banner blindness"

Read more about the six reasons why native ads are a win: Native advertising vs. display advertising | vi blog