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What are the keys to creating a successful affiliate program for a B2B product?

Discussion in 'General Merchant & Advertisers Forum' started by BKogan, Jun 5, 2016.

  1. BKogan

    BKogan Affiliate affiliate

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    Hi, guys, I run marketing for Bontact, a company making multichannel contact apps for online businesses. We're looking for better ways to promote our product to these businesses.

    I've created a partner program/affiliate setup, but don't have a lot of experience managing one of these things. What do you guys think are the keys to success, in other words, making our affiliates happy and successful? Where do I get the kind of affiliates who can promote our product to online businesses?
     
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