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The Benefits of Working with the Revenue Sharing Model


Publishers vary by type, industry, and region, but all of these content development experts need to find the best ways to monetize their content. However, monetization models are among the most hotly debated topics in the entire affiliate world, so making a decision for your platform is not always easy.

Vimmy has a long track record of working with leading publishers and affiliates, so we have an in-depth understanding of the different monetization models available. In this article, we’ll go over the revenue sharing monetization model and how it works. We’ll also discuss the benefits of revenue sharing and give you tips to help decide if this model is a good fit for your platform.

Defining Revenue Sharing​


In the affiliate context, revenue sharing is a monetization structure where publishers are paid a percentage of the profits from each client they generate. Also known as revshare, this model provides long-term benefits for publishers while encouraging them to attract ultra-engaged users. Rather than getting paid per each individual interaction, publishers receive a commission from all of the revenue that comes from the clients they closed.

While this varies according to the affiliate program, the commission percentage of revenue sharing programs is usually somewhere between 25% and 55%. At Vimmy, we’ve earned a reputation as one of the top revshare networks in the industry because we pay 85% commission, which is more than three times higher than our next competitors. To learn more, contact us today and our team will be glad to help.

Below, we’ve included a fresh screenshot of the publisher payouts.

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Comparing RevShare to CPS​


Although it’s among the most popular, revshare is not the only common monetization model that affiliates opt for. Cost-per-subscriber (CPS) is another commission structure where publishers get paid immediately once the user clicks on the “Allow” button. What happens after that doesn’t make any difference to you, however CPS monetization does have significant limitations.

These include:

Low-quality traffic capability

There is a high probability of low quality traffic or even bot traffic due to the fact that the quality of traffic does not directly affect the publisher’s income, since he gets paid immediately for each subscription. Which ultimately can lead to the fact that the ad network will have to refuse cooperation and ask for a refund.

Limits in the choice of partners

Many advertising and affiliate networks are not ready to take responsibility and the risk of low-quality traffic, therefore some networks do not work according to the CPS model at all or thoroughly check the publisher and the quality of its traffic.

Not long term income

A user cannot subscribe more than once, so you only get paid per visitor once, which is significantly less profitable in the long run.

The Benefits of Working with the Revenue Sharing Model​


Now that we understand the difference between revshare and CPS (as well as the limitations of the latter), let’s take a look at the benefits of working with a revenue sharing model.

Potential for Higher Profits​

The first and most evident benefit of revshare programs is that they have a much higher ceiling in terms of revenue potential. That said, remember that you need to take the right approach to make this happen.

For starters, you should only partner with brands that offer a range of products that the audience will be interested in. Furthermore, you should attract users who are likely to keep making orders in the long run, even if they opt for a smaller purchase to start off. This will result in long-term profitability that can grow exponentially, depending on the audience.

Long-Term Monetization of Quality Users​

One of the most frustrating elements of CPS programs is that affiliates get paid the same commission regardless of customer quality. This is important because not all customers are the same. There are users who interact more actively with advertising and take the necessary actions. For such traffic, you get more income.

What Ad Formats Are Suitable for RevShare?​


In our experience, the top-performing ad formats for revshare campaigns include:

Push Notifications​

Push notifications have become an essential part of most publishers’ monetization strategies. This format allows for the establishment of personal bonds with audience members, which makes it extremely effective for dating, forex, and other verticals.

In-Page Push (IPP) Notifications​

IPP notifications are one of the newest iterations of classical push ads. Ideal for iOS devices, this format can help deliver alerts to audience members without requiring prior opt-in.

Calendar Push Notifications​

Calendar push notifications appear as events on users’ calendars, making them an extremely effective method of connecting with engaged users and cultivating long-term relationships.

Ready to Get Started? Contact Vimmy Today​


Our team has decades of combined experience helping publishers grow their platforms and monetize traffic as much as possible. To learn more about finding the best opportunities for revshare and earning 85% commission from your traffic, contact Vimmy today and our team will be glad to help.
 
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How to turn traffic into the money


Would you like to receive passive income from the website in which you have invested a lot of time and effort? One way to achieve this goal is to monetize your traffic.

You can monetize traffic in different ways, one of the most reliable is cooperation with a proven advertising network.

In this article, everything about what traffic monetization is, how it works, when is the best time to start, what formats can be used, what profit to expect, as well as the benefits of working with the Vimmy ad network.

Traffic monetization

Website monetization – the process of converting your website traffic into income.

Monetization occurs through setting up ads on your site and making a profit from the ad network for every click of your users.

Any website can be monetized: informational, news, commercial, personal blog, entertainment. Monetization will be more successful and profitable if you have enough traffic and the right format.

How much you can earn on the website depends on the number of regular visitors. The good news is that you can successfully monetize your traffic with even less than 10,000 daily visitors.

When to start

The best day to start earning and monetize your traffic is of course today. However, you shouldn’t start monetizing right after launching your website.

Firstly, if configured incorrectly, this can worsen the User experience.

Secondly, the profit in this case will be very small due to insignificant traffic.

Conduct SEO optimization, fill the site with interesting content, find your loyal audience and then you can get down to business.

Earnings with an ad network


To make money on your site stable, long-term and that it would’t bring unnecessary stress and tasks, it is important to start cooperation with a reliable partner who can support, suggest and offer the most profitable advertising format.





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Advertising networks such as Vimmy are the link in the transfer of traffic / money between Publishers and Advertisers.


Vimmy is a reliable ad network with a large number of direct advertisers, caring support and the most profitable payout system for website owners and publishers.

What formats can you use to monetize?


You will find three ad formats in Vimmy: Push Notifications, In-Page Push, and Calendar Push.

Push notifications: One of the best formats for traffic monetization. Push notifications – advertising notifications that work even if the user is not currently using a browser.

Advertising works on a subscription basis. The user who agrees to receive notifications will receive advertisements according to the specified settings. The format works both on the desktop and on all Android mobile devices.

Calendar Push: Analogue of the Push-notification format for iOS and macOS devices. New, ultra-profitable format with low competition and high eCPM.

In-Page Push: (IPP traffic) – pop-up banner ads, externally have an almost identical design with classic Push, in fact, this is a banner which is shown until the user closes it. Supports all browsers and platforms, including iOS.

IMPORTANT: At Vimmy, publishers use Multitag, an intelligent solution that ensures you get the best combination of traffic for your website and ad format using an algorithm based on millions of conversions. This is a time-tested approach that will help you get a high CPM for your traffic.

Payouts


Payouts for publishers are most often based on the CPS or Revshare model.

At Vimmy, we work with the Revshare payment system as it has many advantages for publishers and is more efficient and profitable over the long run.

More details about the advantages of working with the payout model and the difference with the CPS model can be found here.

At the moment, Vimmy is the only ad network that pays 85% of the cost of every click made by your subscribers.

A high level of automation, a convenient self-serve platform and an optimal staffing allow us to offer such favorable conditions.

Benefits of working with Vimmy
  • Reliability
  • Guaranteed and the highest payments among networks according to the Revshara system 85%
  • Support 24/7
  • New highly profitable Calendar Push ad format for iOS users.
  • High level of workflow automation
  • Multitag
  • Convenient self-serve platform
  • Over 5000 active advertisers
How to start

In the article Step by step guide for publishers you will find detailed information on how to become a Vimmy partner and start making money – monetizing traffic in just 4 easy steps.

Conclusion

Ultimately, site monetization is a good, easy to set up and manageable way of passive income, especially if you approach the task wisely, choosing reliable partners from the very beginning.

In this business, as in all others, the main thing is to start.

Make the first step TODAY.
 
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MEET CALENDAR PUSH


Publishers can leverage a wide range of monetization techniques to generate revenue from the content they produce. Push notifications are undoubtedly among the best alternatives but this type of ad has been used for more than a decade, which means it’s not as effective as it was in its early days. However, different variants of this format have successfully emerged since, for example, calendar push notifications.

At Vimmy, we’re always looking for the most engaging and profitable formats to help boost the performance of our partners across the board. This is the reason why we’ve recently incorporated calendar push notifications, one of the most exciting and effective ways to monetize all traffic, including iOS devices.

In this article, we will define calendar push notifications and explain how they work. We’ll also go over the benefits of monetizing traffic through his format and give you general steps to launch a calendar push campaign on Vimmy.

What Are Calendar Push Notifications?​



The digital marketing industry is in a state of constant flux. Consumer trends, new technology, and ever-changing laws all help define which ad formats deliver the best results. As a matter of fact, all of these variables influenced the development of calendar push notifications, which allow you to reach consumers through the native calendar apps on their devices.

In simple terms, calendar push notification ads are designed to connect with all users. This format works particularly well on iOS users who have not had a lot of experience receiving any type of push notification. That said, you need to ensure that your publishing platform deploys subscription requests at the right time in order to get the best results.

How Do Calendar Push Ads Work?​


Calendar ads are new, but they run on a pleasantly simple premise.

Before they start receiving alerts, users have to accept a calendar subscription request that basically sets up events that are visible on each individual’s calendar app. These events are actually ads in the form of calendar reminders, so they include a title, landing page URL, and text copy.

Note that calendar ads don’t have an image, so your copy needs to be ultra-valuable if you want to keep your audience engaged. That said, consumers tend to trust this format more because it comes directly from an app that they trust and use regularly.

Why Is Calendar Push a Great Monetization Option?​


Now that we’ve discussed the basics of calendar push ads, let’s go over the main benefits of this innovative format.

Higher CPC Rates for iOS Traffic​



iOS traffic is hard to monetize via conventional push ads because subscription rates on these devices are extremely low when compared to Android. On the other hand, consumers are more likely to accept a calendar subscription and interact with the ad, which translates into more value for advertisers and higher CPC rates for publishers.

Below, we’ve included a recent screenshot of the performance of one of our calendar push publishers:

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Ease of Installation​

At Vimmy, we aim to simplify the whole process for our partners. Rather than spending hours figuring out how to implement this ad format, we’ve developed tailored multitags that you simply paste in the platform backend. Once you do this, our smart tags will determine when to trigger a calendar push subscription request depending on the users who access your content.

Long Subscriber Lifespan​

Additionally, we also pride ourselves in the fact that our platform only works with publishers on a revenue-sharing model. This, combined with the long subscriber lifespan, make calendar push ads one of the best alternatives for most publishers.

More Engaging​

The source of a mobile or desktop push notification has a huge impact on its engagement rates. People often leverage the calendar apps on their devices to set reminders, look at holiday dates, and stay updated with birthdays. This means that notifications from these platforms tend to catch consumers’ attention more than the average push. And, the more engaging an ad, the more revenue it will generate in the short and long run.

Increased Safety Levels​

Lastly, having calendar push notifications actually helps create a safer ecosystem for all affiliate stakeholders. This is because the publisher domain doesn’t appear in the calendar notification, which reduces the chances of being targeted by unethical entities.

Implementing Calendar Push Notifications​


All publishers are different, so you need to think about your specific circumstances and figure out if calendar push ads are the best monetization scheme for your case.

With the above in mind, remember that the more diversified your monetization scheme, the lower the chances of experiencing a dry spell. In other words, you should not only keep the current monetization strategies that are producing results, but test out new alternatives like calendar push in order to get the most bang for your buck.

How to Start Monetizing iOS Traffic with Calendar Push Notifications​


As we mentioned previously, every single publisher has unique requirements. However, we’ve created a simplified method to implement calendar push notifications that consist of three individual steps, regardless of your industry.

These are:

Create an Account​

If you don’t have one already, the first step is to create an account at Vimmy. Setting up an account on our platform is free, only takes a few seconds, and provides instant access to publishers that want to start monetizing their traffic.

Place Your Tags​

Once you’ve logged in, you’ll have a multitag available, which is unique to your platform. This simple piece of code will help deploy ads, so make sure you place it on all the pages you want to monetize.

Start Generating Revenue!​

Once everything is set up properly and tested, you just have to let your content work its magic and start generating revenue! In case you have questions about the setup process or calendar push ads details, don’t hesitate to reach out to our team.

Ready to Learn More? Contact Vimmy Today​


Monetizing traffic through calendar push notifications may be a new concept, but there is no doubt that this format has huge potential in terms of revenue generation. We hope that our article allows you to understand this format and implement it into your current publishing platform.

If you want to know more about getting started, contact Vimmy today and our team will be glad to help.
 

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Improving the interface of the personal account

Friends, we are constantly improving and finalizing the functionality of the personal account based on your feedback. Implemented a few more useful features that make working with Vimmy easier!

  • Automatic balance top-up
  • Notifications about running out of account balance and stopping budget campaigns
  • Ability to select the required time zone in the scheduler

Below is more detailed information about each of the updates.

Automatic balance top-up

The ability to automatically replenish the balance with a bank card - when it reaches a certain threshold.

On the page for replenishing the balance (Add Funds) with a card, there is a button - "Auto recharge" in it is a list with options for the amount of recharge for a certain amount upon reaching the threshold.

Automatic replenishment allows you to avoid situations when campaigns stop due to the end of funds on the balance.


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After choosing payment with Visa / Mastercard, click "Enable Auto Recharge" and top up your balance with your card. In the future, the balance will be replenished automatically.

You can also disable Automatic Balance Replenishment on the Add Funds page.

The ability to replenish the balance in other ways convenient for you remains unchanged, even during the configured automatic replenishment of the balance.

Notifications about running out of account balance and stopping budget campaigns

Now you can enable the necessary notifications in your personal account in the "Add funds" - "Notifications" section or in the "Profile" - "Notifications" section.

There are currently 4 notifications available:

  1. Campaign is stopped due to the campaign's total budget limit
  2. The balance has reached the value you set ( Balance is below threshold)
  3. Campaign is stopped due to the campaign's day budget limit
  4. Campaign is stopped due to the campaign's hour budget limit

At the moment, notifications will be sent to the email you specified during registration.

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Convenient work with time zones

We have added the ability to select the required time zone when setting up the scheduler, available in the campaign settings.

Why is this needed?

Example: You only need a campaign in Thailand to be active between 12:00 and 20:00 local time. Instead of wrestling with time zone calculators, simply choose UTC + 7 and select the range from 12 to 20. Done.

No more complicated recalculations.


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For all questions, contact us in the live chat, we will be happy to help.

To launch an advertising campaign, follow the link.
 
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When is the right time to start monetizing?


Monetization with the help of ad networks – one of the reliable ways to make money on your website that does not require much time or financial investments from you.

This type of earnings helps to recoup the initial costs of creating a website and generate additional profit.

The only question is, is your site ready for monetization right this moment?

When can I start?


You can start Monetizing traffic even if there is only one visitor per day, the user sees an advertisement, clicks on it, or subscribes to notifications, you will get profit.

But the income figures become much more interesting with the number of site visitors from 1 10 000 or more per day.

What does it take to get a website ready to monetize traffic?

Traffic, optimization and good content


It is all clear with the number of visitors, the more, the better, nevertheless the factor of their constancy and activity is just as important as the number. The quality of traffic is important both for profit and for the credibility of the ad network. Bot traffic is easy to detect using anti-fraud systems and only leads to loss of trust and termination of cooperation on the part of the ad network.

Another important point – is your site interesting for the visitor? Are you creating and posting enough relevant content to keep your audience interested and engaged? Think about your content plan, the frequency of content posting and its quality.

Are ads configured that generate an influx of new users and visitors, thereby increasing traffic? If not, it makes sense to think about SEO-optimization of your site and promotion.

Unlike many ad networks in Vimmy we use a multi-tag that allows us to manage all ad formats through one universal code: read more about multi tag and its use here “How to use MULTI TAG in website Monetization”.

Let’s start monetizing


Website monetization is a simple process that can be configured in just 4 steps. For a detailed setup guide, see “Step by step Guide for publishers”.

We recommend starting monetization with classic Push notifications – this ad format is suitable for both sites with a large number of visitors and sites with less than 10,000 visitors a day.

In-Page Push (IPP) Notifications formats and a new format for iOS – Calendar Push are also great for monetizing iOS users. Learn more about each format.

Managing ads is just as easy thanks

Getting profit


In Vimmy, payments are made using the Revshare system. Which is the most beneficial for publishers. You can read more about the model and its advantages in the article “Revshare the choice of professionals”.

The best part is that Vimmy is the only ad network that pays 85% commission on profits. Whatever the income from your website, choosing cooperation with a reliable partner, it will be up to 3 times higher, while payments are constant and relia

Conclusion


If your website already has a stable daily audience, you are constantly working to attract new users and regularly add interesting content, then your site is ready to make a profit. The only thing left is to choose a reliable partner and establish effective advertising formats that will not have a negative impact on the site’s audience.

Thanks for reading till the end.
 
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The first step towards becoming an affiliate publisher is to develop a platform that generates a consistent amount of traffic. If you’ve already achieved this goal, congratulations! While the rest of the way isn’t “easy”, you’re well on your way to monetizing the traffic on your site. With that said, you’ll need to put in the work, and most of all, avoid pitfalls that can derail all your efforts.

As a leading ad network, Vimmy has developed long-lasting relationships with the best publishers in the world. Thanks to these partnerships and our firsthand experience, we are very familiar with the most common mistakes affiliate publishers make. In this article, we’ll discuss the top 5 pitfalls that affiliate publishers need to avoid and provide tips on how to overcome these obstacles.

5 Biggest Mistakes Publishers Should Avoid At All Costs​

It’s easy to lose patience and simply start running ads once your website is up and running.

However, this strategy leaves you vulnerable to potential pitfalls that can cost a lot of money, forces you to miss great seasonal opportunities, and doesn't leave much room in terms of flexibility.

Therefore, you should plan ahead, create a set of goals, and most importantly, familiarize yourself with the situations you have to avoid to increase your chances of success.

In our experience, the biggest mistakes that publishers make are:

1. Removing Advertising Tags Too Early​

The first mistake that publishers make is adding advertising tags to their sites and then removing them right away because they don’t get results. Unfortunately, most publishers expect tags to produce results hours or even days after they’ve been added. The truth, however, is slightly different.

Although monetization results appear relatively quickly in terms of the stats generated, you need to be patient and allow tags to run for a bit before making any changes. If you start changing ad formats right away you’ll never get results because you won’t produce a consistent user experience, so give your tags a chance to work their magic.

2. Using Too Many Types of Ads on a Single Page Or Website​

It’s true that some forms of monetization are compatible, but remember that these tend to be completely different ad formats that blend in with the rest of the user experience. But, you’ll always run into trouble if you overload your website or pages with too many types of ads at the same time.

This produces a collection of issues, like the fact that you’ll have a hard time measuring the real efficacy of each ad format. Not only this, but the cross-exposure to multiple ads can actually scare off users and inhibit the performance of all formats in place. Plus, your website won’t have the right content-to-ads ratio, which will further diminish the UX.

3. Failing to Take Financial Turnaround Time Into Consideration​

Many publishers come into the industry looking to make a huge amount of money quickly. While there is no doubt about the revenue potential, becoming a successful publisher and establishing a steady stream of income takes time as well as patience.

The most profitable payout structure is revenue sharing (or revshare) because it keeps generating profits beyond the initial interaction, which gives it an almost limitless potential. Check out our revshare benefits article to learn more about the advantages of this model.

4. Publishing Poor-Quality Content and Other Forms of Audience Neglect​

Besides having a site packed with ads, there are many other scenarios that can make users feel like they are being neglected. For example, publishing poor quality content, never updating your site, not obtaining security certificates, failing to create a safe environment, and partnering with less-than-transparent networks.

Instead, you should pay close attention to all of the elements on your site, think about how they affect user experience, and only make adjustments that don’t compromise the user experience.

5. Buying Bot Traffic and Using Other Unethical Tricks​

In addition to consumers, you should also aim to establish a good relationship with your ad network. Many publishers buy bot traffic or use similar techniques to bolster the number of visitors on their sites.

The practice above hinders the entire ecosystem because it isn’t sustainable for publishers, advertisers don’t get anything from the traffic they purchase, and consumers don’t get the personalized experience they want. Plus, networks like Vimmy have strict measures in place to detect this type of traffic and prevent fraud, so publishers that buy traffic are usually identified quickly.

Bonus: Not Trying the Best Ad Formats​

Many beginner publishers opt for uncommon formats because they feel like it gives them an edge. However, there are many established ad formats that, even though they are used by many publishers, still offer the best odds in terms of traffic monetization success.

Some of the top ad formats available today include:

Push Notifications​

Push notifications have become a standard tool in every publishers’ toolkit, and for good reason. These ads are delivered in the same way as other device notifications, but note that users have to opt-in to receive these alerts.

In-Page Push Notification​

In-page push notifications (IPP) are similar to traditional push ads listed above. But, these are displayed when the user is on a specific website rather than through the device itself. Therefore, they don’t require an opt-in from the user.

Calendar Push Notifications​

Calendar push notification ads are relatively new, but they have already proven to be an effective way to connect with different audiences. Simply put, these ads appear as events on consumer calendar apps, so they can deliver marketing content with a custom link without triggering negative emotions in the audience.

Ready to Develop a Successful Monetization Machine? Vimmy Is Here to Help​

Establishing a steady flow of engaged users is challenging enough, but there are many more obstacles lying ahead for publishers who want to create a predictable monetization machine. With the above in mind, you can create partnerships with companies that help guide you on your quest to transform website visitors into revenue.

To learn more about working with Vimmy or our different ad formats, get in touch with us today and we’ll be glad to help.
 
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What format to choose for website monetization

Before you start monetizing your traffic, you need to answer one of the important questions, which ad format is right for your website?

In this article, we have collected a detailed description and capabilities of the three most popular ad formats: Push Notification, In-Page Push and Calendar Push, as well as some recommendations for their use.

Push-Notifications

A push notification - a short pop-up message in an app or browser. It is sent to users to tell them about updates, news and promotions. The main purpose of push notifications - to deliver relevant information to the customer to maintain engagement. The format does not require placement and is therefore suitable for any type of webpage.

Push Notification is one of the most widespread and popular ad formats on the market since 2009. The format works on a consent model, so your users themselves will accept or block permissions to receive notifications at will at any time.

Advantages of the format:
  • Safe, time-tested
  • High CTR
  • Easy to set up
  • Subscribers have the control
  • Does not disrupt the process of browsing the website.
  • Draws attention
  • Doesn't take up space on the site

In addition, Push notifications work even when the user who has agreed to receive notifications does not linger on your site or rather closes it. You will simply see the payment for traffic in your personal account in Vimmy.


For which websites is it suitable:

Push notifications are a universal format suitable for monetizing websites with different numbers of visitors in any niche and GEO. Works well on both desktop and mobile devices.

Calendar Push

The format covers all those potential subscribers who cannot be monetized through the Push notification format.

This is because the Calendar Push format allows you to send notifications to iOS and macOS users. There are over 1 billion users worldwide.

The format works through the Calendar app, displaying as an upcoming event, thereby building trust and increasing revenue.

More details about the possibilities and use of the format for monetization can be found in the article: - Meet Calendar Push, Your Next Favorite Monetization Method .

Advantages of the format:
  • High user engagement
  • Trustworthy notification format
  • Easy to set up
  • High CPC
  • The ability to monetize iOS and macOS traffic
  • Innovative, user-friendly
Which niches are best suited for this

Just like Push Notifications, it is universal across all GEOs and niches.
Perfect for both personal blogs and commercial pages.

We would especially highlight websites and blogs relevant with content about finance, cryptocurrency, online casinos, online / offline games, streaming, dating applications and software industry sites.

Calendar push - one of the most promising formats at the moment - don't miss the opportunity to use it.

In-Page Push

In-Page Push is a universal format that works on all iOS and Android platforms.

In-Page Push is a small pop-up banner that acts like a push notification.

Displaying In-Page Push notifications does not require separate permission / consent from users, so we do not collect subscribers through this format.

Publishers around the world love In-Page Push for being unobtrusive to their visitors. Notifications mimic or adapt to the style of the website.

The user sees the in-page notification immediately at the time of viewing the website, this gives a 100% guarantee that the advertisement will be seen.As a result: more impressions, clicks and higher income.

Advantages of the format:
  • No need for subscription permission
  • Works on all platforms
  • Wide customization options
  • Easy to set up
For which websites is it suitable:

Suitable for all niches and GEOs. Ideal for websites that have recently launched, due to the native look and feel.

TIP: Try to set up in page push impressions no more than 3 times a day for one user, so as not to cause irritation and oversaturation with ads.

MULTITAG

MultiTag Vimmy - it is a universal tag or piece of code that publishers can place on their website, managing all ad formats through it at the same time.

Multitag ensures you get the best combination for your website traffic and ad format with an algorithm based on millions of conversions.

This is a time-tested approach that delivers a high CPM.

Read more about multitag and its installation in the guide: How to use MULTI TAG in website Monetization.

Which format should you choose?

We recommend using all three formats in order to monetize the maximum number of users and understand which format is best for you.

However, remember that one of the common mistakes Publishers Should Avoid At All Costs is to use too many types of ads on a single page or website, try to avoid this to keep your audience engaged and loyal.

Are you ready to generate income?

In Vimmy, you will find all three top ad formats for monetizing and earning money on your website.
In the Step by step guide, you will find detailed instructions on how to get started with monetization in just 4 steps.

For any questions, please contact our team and we will be happy to help.

Create yours Vimmy publisher account and increase your monetization earnings right away.
 
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Everything about VPN offers + Case

Today, VPNs are used by more and more ordinary users, not just IT gurus or corporations. Precisely because of its reach to such a large audience, VPN offers have a great conversion rate in almost all GEOs, and this is a great opportunity to earn money that should not be missed!

The article details what a VPN is, how to choose a successful offer, what format converts more, what target audience to target, as well as a fresh case with real numbers.

What is VPN and how does it work

VPN (Virtual Private Network) — it is a secure, encrypted connection of the user to the network, with which he can bypass local restrictions and maintain confidentiality.

In simple words, a VPN connects your computer or phone through an encrypted virtual tunnel to a remote server through which you access the Internet. This server can be located anywhere. Your ISP (Internet service provider) may know that you are using a VPN, but not what you are using it for. For the authorities and the websites you visit, you become a foreign user.

VPN protects data from those who are trying to find out what you are doing on the Internet - and will be useful to anyone who worries about the safety and privacy of their information.

VPN in everyday life?

The average user who receives your notification may have a quite natural question: Do I need a VPN in my everyday life?

The answer is yes.

Because VPN gives:

Protection./Security.
The transmitted information is available only if the encryption key is available; A VPN protects data from a provider that may share website history with advertisers and other third parties, as well as from cyber attacks and identity theft.

Geolocation masking. Geolocation data does not come from the device, but from the VPN server. It may be located in another country, and it becomes impossible to determine the location. In addition, the service may not even keep a log of user actions. Accordingly, no one will get access to the history of his actions, because it simply does not exist;

Access to regional content. When traveling abroad, you may lose the opportunity to watch content intended for your “home” region. A secure connection "spoofs" your location with the location of an intermediate server located in another country;

Secure data transmission. When working remotely, you may need to access sensitive corporate data. To reduce the likelihood of a leak, they use an encrypted data connection.

VPN Market Trends 2021

Based on statistical data, we see that the VPN market is constantly growing.

Research predicts that the VPN market will be valued at $ 92 billion by 2027.

By 2020, 2/3 of US residents and one in three users worldwide have used a VPN. This makes the vertical incredibly promising and profitable.

At the moment, TOP GEO for VPN offers: Japan and USA.

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Detailed research and statistics on VPN usage, age data of users, statistics on the most widely used VPN services, and the impact of COVID 19 on VPN usage can be viewed here.

How to choose a VPN offer

Regardless of the vertical, choosing a good offer is a significant part of a successful campaign.

When choosing, please note that from the point of view of a client who decided to download a VPN, it is important: price, user reviews, subscription period, ease of use and installation, and availability of support.

The most profitable will be offers with payment for the purchase of a CPE trial period (cost-per-engage), because the conversion price in this case is much higher than the CPI (cost-per-install) model.

VPN free trial offers are also a great option, especially for a novice affiliate marketer, as it is much easier for a user to agree to a trial without entering credit card details and paying for the app. The simpler the flow, the faster you can optimize your campaign.

Which ad format should you choose?

VPN offers perfect conversion with time-tested Push notifications, as well as Popunders.
You definitely shouldn't be limited to just what everyone is doing. In addition to the classic options, Vimmy offers you a new Calendar push notifications format, which makes it possible to send notifications to iOS users, which was not available before.

Calendar Push is an analogue of the classic push, now available for iOS and macOS users, which comes to the user in the form of an upcoming event from the calendar application, thereby causing maximum trust.

Calendar Push shows an excellent conversion rate on VPN offers. Fresh subscribers and little competition are a great combination to safely recommend the format.

You can read a detailed tutorial on working with Calendar Push on our blog.

Principles of a profitable VPN vertical campaign

As with any campaign, strategy and consistency are important.

  • Analyze the market and competitors' offers
  • Create suitable creatives: How to create a creative that will convert and bring profit.
  • Create a landing page: exploring competitors' options is not forbidden. Optimize your landing page for both desktop and mobile. This will definitely boost conversion rate at the expense of more users.
  • Create a campaign with Vimmy.
  • Optimize. Remember that for your convenience, Vimmy has the Smart tools optimization feature, which allows you to quickly and easily optimize advertising campaigns according to the parameters you set, for example, automatically stop poorly converting websites and creatives.
Case

We asked one of our advertisers to share the results of one of his VPN campaigns.

Ad network: Vimmy
GEO: JP
Format: In-page Push
Offer: asked to be kept secret. CPI / JP payout $ 1.4
Period: July 2021
ROI: 188%

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The key to a successful bundel is the correct selection of creative and landing page for a specific type of traffic. In-page push format effectively shows itself on streaming and adult sites. In this case, the combination with the recommendation to install a VPN works well in order to continue watching the video.

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This information is just the tip of the iceberg and a guideline for creating your own approach working with VPN offers.

Start working now

The VPN market is growing, so the vertical is one of the most promising and relevant at the moment. Take this chance and start making money today.

For even more profit, remember to test new approaches and new format capabilities available on Vimmy to reach as many interested audiences as possible.

If you have any questions, please contact our live chat, we will be happy to help.
 

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New site released! Bonus inside.

We are pleased to present an updated Vimmy website.

Stylish, modern, lightweight and fast.

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In addition to the new website design, we have implemented several functional updates in the personal account.

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On this occasion, we have prepared a nice bonus for you: using the NEWSITE100 promo code, you will receive $20 with a $100 deposit.

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Do not miss this opportunity, as the code is valid only until August 29.

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Our improvement process doesn’t stop for a minute and this autumn you find new bonuses and updates on our platform, so stay tuned!
Your opinion is important to us! Any comments in the live chat are welcome.

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We wish you productivity in work and high ROI.

USE PROMO CODE
 
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Easy and rewarding - just try!

If you want to gain extra money, you should immediately join our referral program. It is clear and transparent.

Joining is as simple as that - just sign up, get your own referral link and place it somewhere to share with all your friends. You should certainly put your link everywhere to reach everyone.

We suggest the following types of our payment terms within our referral program:
  • 3% of all spending of every advertiser who will sign up using your referral link are yours;
  • 5% of all earnings of every publisher who will sign up using your referral link are also yours.
Advice:

So your goal is to attract more referrals - and we may give you some pieces of advice.

1. Put your focus on your relevant public who may have interest in gaining revenues. You need engaged referrals.

2. Promote some pros and benefits of working with our network. Explain, tell, engage. Be some kind of a leader.

3. Help our new members to educate. Moreover, if you have some percents from their earnings, why not give them usable advice? Tell them how to increase their revenue, so you would also increase yours. Let your colleagues grow, and your income would grow.

Some common questions about our referral program

Are there any limits to the people I can attract?


No, there are no limits at all. But choose some relevant publishers or advertisers, do not spam to everyone.

Can you add my referrals manually if they did not use my direct link?

No manual additions can be done. So speak and explain to the newcomers that they need to use your link for their account.

Can I invite only advertisers or publishers?

You can ask to join both.

P.S

Our team hopes that this article will help you to make more revenue with our referral program.

You can contact our support if you still have any questions.
 
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Your profit depends on your eCPM, so it is really important to increase it. There are some tips on how to skyrocket your eCPM and gain more income. Of course your profit depends on lots of factors and some of them cannot be under your control, but if we mention eCPM – this is a thing you can rule. So read, go and optimize your ads!

Make more trafic

Traffic is some kind of currency, so the more traffic you generate, the more money you gain. Use every tool you can use – SEO, social media, emailing marketing, web forums.

Use SEO

Search engine optimization is well known as a free way to drive your traffic. You rank various content from your web pages in search engines to gain your website exposure.

Work with Social media

When you create pages, like a Twitter account, Facebook page or something else, you may share your content and even put your web page back link there.

Optimize your web page for mobile devices

This is an important thing, but lots of publishers skip it. A good mobile optimization prevents you from Google traffic drops. Such drops usually cause a negative effect on your eCPM.

Use different ads

Do not focus on one ad type, try various ads. You never guess what would work best for your trafic. So use it all and combine.

Control your ad amount

This may sound rather strange after the previous tip, but really, do not multiply too many ads. It can annoy your trafic. Test some ads and leave the best variants.

Watch your GEO

GEO has a high impact on your ad results. Some services or products depend on location. So ads must be shown only within the necessary location, and also each of advertisers puts a willing payment for action, which is based on where your audience is situated.

Increase amounts of unique visitors

This thing is rather important if we speak about ad performance. Advertisers bid more for clicks if there are unique visitors, so do not forget it.


Remember that no one gets a perfect ad rotation, especially if we mean the very first attempts. You may gain the best profit only if you do something. Test, combine and analyze what brings you more results and success. Optimize your page for mobile use, choose the best ad types, watch your statistics and make your conclusions. Use your tips and work on your eCPM. Good luck!
 
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Evaluating Your Ads Network: Shady Website Monetization Practices to Look Out For

Billions of people use the internet every single day to find new information, read about recent events, and entertain themselves. Website owners and other online content publishers are always looking for the best ways to attract and monetize these visitors.

Ad networks are a great monetization option because they help connect content publishers with media buyers and other stakeholders that want to purchase their traffic. But, not all networks are the same, so you need to partner with a reliable provider in order to get the most out of the visitors on your platform.

At Vimmy, we’ve earned a reputation as one of the leading global ad networks, but many of our partners spent years working with unreliable partners. We know that the quality of the network you choose will directly impact your monetization efforts. Unfortunately, we’re also aware that many networks use shady practices that stop their publishers from getting the most bang for their buck.

At Vimmy, we work closely with leading publishers in a collection of different industries, so we know what the top stakeholders expect when looking for the most robust network. In this article, we’ll go over some of the general features publishers should look for in an ads network and discuss three shady monetization practices we’ve identified in the industry.

Are Unethical Practices a Big Problem in Affiliate Marketing?​

It’s estimated that close to 80% of all companies around the world leverage some form of affiliate marketing. However, it’s important to understand that not all networks and providers follow ethical practices. This means that publishers need to take the time and analyze the platforms they partner with before making a long-term commitment.

One of the main differences between reliable networks and shady platforms is that the former usually allows its partners to monetize their traffic as much as possible. For instance, at Vimmy we work on a revenue share model and payout 85% commission to our partners, by far the best rate amongst leading networks. If you want to learn more about working with our network, contact us today and we’ll be glad to help.

Moreover, some of the features you should look out for in a network include:

Experience​

It’s common to see ad networks rise and fall relatively quickly, with some of them failing to hit the three-year mark. Instead of partnering with a new network, you should only opt for established providers that give you the highest chances of success. You can evaluate potential partners by finding out how long they have been in the business and what their current partners say in their reviews.

Reputation​

We touched on this briefly in the last point, but you need to ensure that you’re working with a network that has a good reputation. Review sites are always a good starting point, but you should also read long-form blogs about the network, speak to the internal team, and ask specific questions about the monetization scheme.

Transparency​

Over the last few years, the internet has become a more transparent ecosystem where businesses, publishers, and networks benefit from consumers’ trust. But, publishers also have to keep a close eye on how transparent their network is to ensure that they are getting the most bang for their buck. If you ask questions to your network’s team and don’t get clear answers, it may be worth evaluating another provider.

Security​

Although they pose threats for different reasons, adblock technology and potential security threats can jeopardize your traffic monetization efforts. Therefore, you should work with a network that creates a safe environment and protects your traffic from security threats and anti-adblock technology, which in turn impacts your bottom line.

3 Shady Website Monetization Practices to Look Out For​

Websites owners need to monitor a huge number of metrics to ensure that they are getting the most bang for their buck. Some of these publishers like to measure the success of their platforms based on revenue. But, you should also take the time to assess your performance stats to ensure that you are not partnering with an unreliable provider.

What’s more, it’s important to understand that unethical networks can use different techniques to extract money from their partners. Below, we’ll go over the three most common shady website monetization practices that unreliable networks use:

1. ROI Manipulation​

One of the most common practices we identified in unreliable networks was ROI manipulation. As the name suggests, this is the practice of deliberately marking down ROI for GEOs that are in high demand, like the US, UK, or Japan. The degree of manipulation can vary based on the industry, but this can result in thousands of dollars lost every month.

2. Shaving Impressions​

Another common way that dishonest networks take advantage of publishers is by sharing impressions. When shaving impressions, networks don’t show all of the interactions that were generated, which results in a smaller volume, and therefore, a much lower payout. We’ve seen unable providers dupe publishers out of 15%+ of the revenue, which has a huge long-term impact on their success.

3. Overlooking Frequency Caps and Other Filters​

Most, if not all ad networks give you the ability to place filters like frequency capping and demographic targeting settings. Unreliable networks are known for overlooking these filters, triggering irrelevant ads, and ultimately costing publishers a significant chunk of revenue in the long run.

Want to Find the Best Monetization Partner? Vimmy Is Here to Help​

There are dozens of different networks to choose from, so you need to evaluate all potential alternatives before making a final choice. Remember, the ad network you select will set the stage for the success of your publishing platform, so make sure that you pick a partner based on your unique requirements.

At Vimmy, we take pride in creating an ultra-safe environment for all of our partners while also offering publishers the most profitable revshare payouts in the industry. To learn more about partnering with Vimmy, get in touch with our team today and we’ll be glad to help.
 
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How to Choose a New Network

The only way to become a successful publisher is to establish a platform that’s profitable and also delivers a superb user experience to its visitors. If you choose to monetize your traffic through display ads, you’ll need to choose a platform to help you sell your spots to trusted ad networks, but there are many different providers to choose from. This means that you have to evaluate all your options and figure out what structure will yield the best results.

AdSense is Google’s display ad network and it’s also one of the most popular options available. However, many publishers see Google’s eligibility requirements, revenue sharing structure, relatively low payouts, and lack of flexibility as major challenges that impact their bottom lines.

Fortunately, there are many AdSense alternatives you can opt for.

Below, we’ll go over the top 5 Google AdSense alternatives and tell you what to look out for when finding your next display ad network.

What Are the Top 5 AdSense Alternatives Today?​

Any publisher that’s researched ad networks knows that there are hundreds of different alternatives. However, it’s important to understand that not all ad networks provide the same results, so you need to carefully select your next partner based on your unique needs.

In our rating, we’ve evaluated general performance as well as eligibility requirements, revenue sharing structure, payout amounts, and flexibility, all of which are the areas of AdSense that need the most improvement.

Let’s take a look at our picks for the best AdSense alternatives.

1. Vimmy​

Vimmy is a powerful ad network that specializes in revenue sharing (revshare) payouts, which means that publishers get a percentage of the profits generated from the ads. Instead of a set commission, Vimmy pays out an 85% share of the earnings of each ad.

In simple terms, this network focuses on forging long-term relationships that are instantly profitable for their partners. Other notable features include global coverage, algorithmic ad optimization, easy-to-use multi-tags, and a reliable support team.

2. Adsterra​

Adsterra is a well-known ad network that focuses mostly on CPM ads. This platform gives publishers the ability to filter the type of ads that will appear on the page, which can exponentially improve the user experience.

Additionally, the network also has relatively lax requirements and offers a wide range of payout alternatives.

3. PropellerAds​

One of the powerhouses in the affiliate realm, PropellerAds is one of the leading AdSense alternatives because it’s suitable for a wide range of industries and offers high payouts, but most are static commissions.

Publishers can’t directly choose the ads, but they can decide what formats to work with. PropellerAds is also one of the few networks that can help monetize tier-2 and tier-3 countries consistently.

4. RevContent​

RevContent is perfect for publishers that only want to worry about simple things like easy approvals and advertisement quality. The platform is known for offering lightweight ads in terms of page weight, so partner websites maintain performance even when hosting several ads. Moreover, the platform doesn’t rely on cookies, so you don’t have to worry about browsers fading out these corrupts later on.

Plus, it allows direct relationships between publishers and advertisers, which helps them keep costs low.

5. RevenueHits​

RevenueHits is a new ad network, but it's garnered a positive reputation for allowing a wide range of ad formats like banners, pop-unders, sliders, interstitials, and many more.

Additionally, RevenueHits proactively reduces the number of deceitful publishers by preventing ads from running on pages that don’t have content. This gives trustworthy publishers more opportunities while creating a safe environment for all stakeholders.

AdSense Alternatives Checklist: What to Look For in Your Next Network​

Now that we’ve discussed the different AdSense alternatives available, let’s take a look at the elements you should look out for when researching your next partner.

Remember, all publishers are different, so you need to keep your unique requirements as well as long-term goals in mind in order to make the best decision.

Below, we’ve put together a quick checklist to help you find the top AdSense alternative.

Check Out Who Competitors Partner With​

It’s common for publishers to start by testing out different content monetization alternatives from scratch. However, this doesn’t guarantee that you’ve started with a solid option or that you’re on the right track. Instead, you should take the time to research leading competitors in your industry and use intelligence tools to figure out who they are partnering with. This will give you a good idea of where to start and which platforms are serving successful sites similar to yours.

Find Out How Big the Network Is​

The size is important when choosing an ad network because it determines how many ads you can potentially get. The bigger the inventory, the higher the chances of finding the right partner for every single ad. If you work with smaller providers, your site may end up displaying ads that are not relevant to your visitors.

Review the Quality of the Ads​

Bad ads are detrimental to everyone in the advertising industry, and that’s no exaggeration. Instead of neglecting the ads that appear on your site, take the time to research ad networks and choose a partner that only provides quality ads in your site’s niche.

Understand Ad Placement and Format Requirements​

Many publishers leave money on the table because they fail to check the format requirements of each ad type they work with. In most cases, there isn’t a solution that’s ready out-of-the-box, so read the fine print and make sure that you understand the placement as well as format requirements of your network.

Evaluate with the Support Team​

Lastly, you should research your networks’ support teams and figure out which one delivers the best service. It may seem trivial now, but it’s normal for publishers to request assistance in certain scenarios. If possible, reach out to each support team and see what the experience is like before making a decision

Want to Work with a Leading Ad Network?​

Ready to partner with the most profitable ad network? Contact Vimmy today and our team of content monetization experts will be glad to help.
 
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Do you know what dwell time is?


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Do you know how you can calculate it?

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Do you know how dwell time can boost your Website's monetization?

Find an answer and a tiny guide on how to check your dwell time in our new article.
 
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How many scary, creepy, and blood-curdling stories about ad and affiliate networks have you heard?

♀️ Affiliate marketing is dead, bot traffic is roaming the networks, the affiliate program will trick and take all your income, there are zombies in tech support. Sound familiar?

♂️ Most of them are little more than horror stories suitable for Halloween.

To prevent such stories from happening to you, work only with reliable partners.

o_O In our blog, you will find helpful articles to help you figure out where to start and where to go, so as not to get lost in the dark forest of affiliate marketing.

For any questions and campaign settings, you can contact our managers in our Live chat.

We are always happy to help, explain and advise.

We appreciate you for choosing Vimmy and we've prepared a Halloween Bonus! Use promocode SUPERSCARY100 to get $20 for $100 deposit. The offer is valid until 31.10.2021.

Start making money with us now! It's not scary at all
 
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