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Vimmy submitted a new resource:

Vimmy - PUSH AD NETWORK

Vimmy is a team of professionals in the sphere of internet traffic acquisition and performance internet marketing.

We know customers’ needs precisely and strive toward perfection with every passing day.

We use only time-tested technology solutions for designing a collection system, ad campaign rotation, and statistics analysis for our customers.

We offer you:
  • Own database with more than 300 million subscribers.
  • 1 billion impressions per...

Read more about this resource...
 
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Friends, we are constantly improving the functionality of your personal account based on your feedback.
Several useful features have been added over the past months to make working with Vimmy even easier!

  • Popunder format added
  • Multicreatives
  • Push Preview
  • Managing multiple ad campaigns
  • IP targeting
  • Improved anti-fraud algorithms
  • Massive replacement of domains in campaigns
Now a little bit more about each of the updates:

Popunder.

Popunder (OnClick) – one of the very first ad formats: simple and straightforward now available in Vimmy!

Why Popunder?

  • A lot of traffic.
  • The Popunder ad format is much cheaper than others.
The volumes and cost can be seen in the Traffic Chart section and in your personal account.

Multicreatives.
Now you don’t need to create multiple separate campaigns to test different creatives.
Add the required number of creatives within one campaign and choose the best one.
You can check the CTRs for each individual creative in the Dashboard section by selecting the grouping by Creative.

Push Preview.
Now, when creating a campaign, you can see a preview on how the Push notification with your ad will look on the recipient’s device.
Creative previews are available for Android, macOS and Windows.
In the editing block of a creative by clicking on the button: Push Preview, a push preview for the device you selected will open.


Managing multiple ad campaigns simultaneously.
Now you can start, stop or archive the campaigns you need with one click.

IP targeting.
With surgical precision, it allows you to create black / white lists in your campaigns by IP address ranges.

Improved anti-fraud algorithms.
We are constantly working to improve the quality of traffic in the system. In November, algorithms for determining bot traffic were upgraded. There is no limit to perfection, but we strive for it!

Massive replacement of domains in campaigns.
Now you can change domains in your campaigns in 2 clicks. The feature is available in the section Campaigns -> Campaigns Tools

To launch an advertising campaign, follow the link.

Have a great day.:)
 
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Erik Gyepes - well known solo affiliate marketer with many years of experience and also a part-time moderator of the STM forum.

In this interview, he shares his personal insights and approaches to work, forecasts for 2021. Also his experience of testing Vimmy, the first of which was very unsuccessful.

READ ARTICLE

Have a great day.;)
 
Vimmy BLOG

No matter how many hours you devote to work, there are still only 24 in a day.

At some point, you will make a decision to hire your first employee. And this isn't a one-day project.

This article explains what to look out for and how to organize the hiring process to your team.

READ ARTICLE

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Dear Friends!

After all of the challenges 2020 has presented us, Christmas and New Year are so important.

We are more than happy to have such great partners and clients.

We wish all the best to you and your families.

Let the wonderful spirit of the holiday time illuminate your heart and fill your life with Joy.

Merry Christmas and Happy new Year .
Team Vimmy.

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One of the frequently asked questions: “why isn’t there traffic?”

You have set the recommended bid, but there are still no clicks.

In this article you will learn about what Win rate is and how an auction works in an advertising network.

WinRate.


Many advertisers are participating in an ad auction, and each of them bids per ad impression.

How do you know if your rate is relevant? This can be done through the Win rate parameter, which can be found on the main page of your personal account.

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In the Win Rate% column, you can see what percentage of impressions can be redeemed after the campaign is launched.

If your Win Rate is:
  • From 0 to 10, your rate is not relevant. You will be winning very few impressions, and this is the reason why there is no traffic or clicks.
  • From 10 to 30 is a suitable starting point to cut off unnecessary ones and create a blacklist.
  • Between 30 and 50 is very good, you win a lot of impressions. Keep working.
  • From 50 to 100, a result worth striving for. However, it is impossible to win 100% of the traffic, as it is distributed among several advertisers.
How the auction works.

An auction on an advertising network is not very different from a regular one.

Bidding takes place, the advertiser with the highest bid wins.

He gets the most traffic and clicks.

The less trades you win, the lower your Win rate and the number of clicks are.

Recommended bids are a very rough figure, if I may say “averages are misleading”.

A lot depends on Geo, targeting settings, selected feeds and blacklists in the campaign, and schedule of impressions. In general, each selected parameter in the campaign affects the result.

Focus on the specific Win rate for your campaign.

Conclusion:


By analyzing the Win Rate, you will know if your rate is relevant. Do you need to boost it to win more impressions and thereby drive more traffic to your campaign?

Tracking Win rate is one of the important steps of analytics and optimization of a successful Push campaign.

Thanks for reading till the end.

We wish you profitable campaigns.
 
Tools for the team communication

To prevent work from turning into chaos.⠀

You need tools, a clear distribution of tasks and communication.⠀

✒️ In the new article about: what programs and tools you can use to establish successful communication and work within the team.⠀

Article:
Communication and goal setting | Vimmy

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Friend, now it's even easier to optimize campaigns!

At your request, new columns have appeared in statistics:

ConvRevenue - your earnings per conversions. Just pass it with our postback (payout) token.

ROI - return on investment. Payback ratio of traffic.

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Such a simple but very useful feature for those who prefer to analyze the effectiveness of campaigns in their personal account.

To launch an advertising campaign, follow the link.

Have a nice day and high ROI!
 
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How to increase the CTR of ads in push notifications by 2 times?

For example, using the macros {city}.

This macro substitutes the current city in the ad where the user is located.

This maneuver works great with the dating vertical and increases user engagement.

Vimmy's interface allows you to customize geolocation macros simply by adding the {city} or {city_en} macro to the header or message.

The system will pull up the name of the city where the user is located in the push text.

In the article are more ideas on how to increase your CTR.
 
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Friends, attention! This is very important information!


Affiliate marketers remember 2018 and the performance of push traffic, when any verticals rose to the top and the profit was measured in five-digit numbers.

It's been 3 years now and this market has changed a lot. Android traffic performance has noticeably decreased.

Okay, so nothing to discuss? No, this is not the time to give up, because the industry does not stand still!

What if I told you that there is a real “blue ocean”?

Now you can send push notifications to iPhone users.

In other words, now you have access to over 1 billion iOS users worldwide!

Become one of the first to test and start making money with the new format.

PROMO CODE: for a $ 50 bonus with a $ 300 deposit “CALENDAR300”, valid until the end of March 2021.

In this article you will find everything you need to know to get started quickly with the new format.
 
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Great news - the API is now available in Vimmy.

You will be able to:
  • Automatically create and optimize separate campaigns for each ad format.
  • Manage campaigns using scripts.
  • Change your bid or budget.
  • Launch, stop campaigns and add zones to blacklists.
  • Receive and analyze statistics.
You can get the API token in the live chat by this link.

The documentation is available by clicking this link.

More detailed information about the API and how to use it in Affiliate Marketing can be found in our new article.
 
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The new optimization algorithm makes it faster and easier for you to optimize your ad campaigns. You no longer need to monitor the process every second!

Using Smart Optimisation Tools, you allow the program to stop platforms/sites and creatives for you according to the specified parameters.

How it works.
  • Smart Optimisation Tools can stop creatives if its CTR is below the specified threshold.
  • Automatically add placements to the blacklist according to the specified CPA goal conditions.
  • Pause creatives in which the CPA goal is higher than the value you specified.
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You can configure the Smart Optimisation Tools parameters when creating or editing your campaign.

Smart Optimisation Tools works with all ad formats: Push notification, Popunder, In-page Push and the new Calendar Push format, which makes it possible to send Push notifications to Iphone.

Tools options.

Smart Optimisation Tools works in three variants, each of which suits different tasks, choose the most suitable one for your current campaign, or use all three metrics together.

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Placement Desired CPA.

The campaign has Desired Price = $ 1, Minimal Conversions = 3. Until the placement has received 3 conversions or until it has spent $ 3 on traffic (3 * $ 1), the Smart Optimisation Tools does not take action.

As soon as you got 3 conversions or spent #3 On the placement, the eCPA is calculated and if this value is less than the value specified in the Desired CPA field, placement_id is added to the blacklist.

This optimisation is useful when launching RON campaigns to quickly optimize sources. Recommended for simple conversion flows - SOI, DOI, app install.

Creative Minimal CTR.

Stops a creative if its CTR is below the specified threshold. The work uses 2 conditions:

  1. The minimum number of clicks on a creative, at which Smart Optimisation Tools decides to stop the creative. For example, 100 clicks. This value is configured by the advertiser in the “Minimal clicks” field.
  2. The minimum CTR is set, below which the creative is considered “ineffective”. Also set by the advertiser in the “Minimal CTR” field.
Recall that CTR = Clicks / Impressions.

Creative Desired CPA.

Creative has Desired Price = $ 1, Minimal Conversions = 100.

Until the creative has received 100 conversions or has spent $ 100 on traffic (100 * $ 1), the Smart Optimisation Tools does not take action.

As soon as you have received 100 conversions or spent $ 100 on a creative, the eCPA is calculated and if its value is less than the value specified in the Desired CPA field, the creative gets the Paused status.
Conclusion:

Smart Optimization Tools - an indispensable assistant in automating the optimization process of your campaigns.

We recommend that you thoroughly analyze this tool and use it to your advantage.

IMPORTANT: For Smart Optimization Tools to work correctly, you need to configure the transfer of conversions from your tracker to Vimmy.

Postback Url is available in the "Tracking" section of your personal account. If you need help setting up Tracking, please contact live-chat.

Test Smart Optimization Tools.

Thanks for reading till the end.
 
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Dear friends!

In this article, we want to tell you about the advantages and advanced possibilities of using S2S postback in your work with Vimmy.

S2S

Installing and configuring the S2S conversion transmission allows you to transfer conversions from your tracker to Vimmy statistics.

This will help in analyzing the traffic provided, thereby making it more profitable and suitable for you, as well as using Smart Optimization Tools for automatic optimization.

To transfer conversions, you need to install and configure the postback URL, your link is available in the Tracking section of your personal account.

Why is it important?

Vimmy does its best to provide you with only the highest quality traffic.

The only question is which traffic is of the highest quality for you!

What works for some clients and verticals may not work for others.

Analytics based on offers and data about your conversion will allow us to provide more appropriate traffic sources for your campaigns.

Benefits!

Automation –
receiving conversion data, we will be able to customize the base of automatic rules based on the cost of conversion or their number.

Increasing your ROI – Knowing your maximum cost per conversion data we will be able to leave only those traffic sources that match the rules / parameters that you have set.

Global BL sources – Based on the information received, we will be able to reduce or even limit those traffic sources that do not work for most of our customers, before they harm your campaign / conversion.

Refunds – The S2S postback gives us the ability to see if a particular source is different from others or changes throughout the day. With this information, we can make the refund process even easier and faster.

More accurate analytics – Analyzing conversion data from most of our users will allow us to offer you the most accurate presets possible, which will save you time and money when working with less suitable equivalents.

Additional sources – To express our gratitude for the cooperation, exclusively for users who have installed S2S postbacks, we have created a separate white list with the most effective traffic sources.

Installation instructions:
In most trackers, you can already select Vimmy from the list of ad networks and all tokens and settings will be added automatically.

Let’s look at manual postback integration with Binom or Voluum trackers.

In your personal account, we have already prepared a customized postback for the most popular trackers Binom, Voluum, BeMob, PeerClick. The link will look like this https://vmmpb.com/ic?id={externalid}&payout={payout}

You need to copy this link into the Posback URL field in the traffic settings of the resource in the tracker and make sure that you pass the {click_id} token to the tracker. Job well done. If you still need help in setting up, we will always help you through our live chat.
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Thanks for reading till the end.
 
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Friends, great news!

Multicreatives are now also available in Calendar Push format.

Recommended verticals for calendars: VPN apps, Dating, Crypto, Software.

You can read more about this format here.

Multicreatives are also available for our other formats: Push Notifications, In-page Push.

With the Smart Optimisation Tools, you can automatically stop creatives with the lowest CTR.

Have a nice day and successful launches!
 
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Previously, push traffic was limited to Android users only, since the iOS operating system technically does not allow sending notifications through the browser. This limited advertisers’ access to such a paying audience.

Everything is changing and now we are glad to introduce you to a new promising Сalendar push format, which allows you to send Push notifications to iPhone users around the world, through the Calendar application, which gives notifications exceptional trust and a great conversion.

Profit pays off the costs of advertising campaigns quickly and repeatedly, all due to little competition and fresh iPhone users, and this is more than 1 billion users around the world who have not received push notifications before. That is why the format is perfect for both a beginner and an experienced affiliate marketer.

In this guide, you will find detailed information about the new format, everything about setting up and launching a successful campaign, as well as a couple of insights and tips.


iOS Calendar Push traffic.​


Calendar Push notifications appear in the Calendar app, which is a scheduled event on every iOS and macOS device. As the “event” approaches, the user will receive reminder notifications.

As a classic of the genre, the format uses a subscription-based model, that is, permission is requested to send notifications and receive notifications from the Calendar application.

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A significant difference from classic push notifications is the absence of an image and an icon. iOS Calendar Push notification consists only of title, link and description. Notifications are displayed immediately, even on a locked smartphone screen, a great advantage, right?

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After the user opens the calendar application with the proposed event, they see your notification, namely the title, text and link.

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By clicking on the link, the user goes to the landing page.

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Nativeness of the notification is one of the advantages of the format, nowadays the user receives at least 46 notifications per day, which is why he is susceptible to the effect of banner blindness and no longer notices incoming push notifications. Reminders of events coming from your own calendar do not cause such annoyance and are perceived as something useful and necessary.

The format shows a good conversion in almost all verticals and Geo, so there are no questions about what and where to invest in.

From the verticals we would note:
  • Applications from the Appstore. VPN, antivirus, games.
  • Finance.
  • Dating.
  • Crypto.
  • Gambling.
If we talk about GEO, then these are more than 50 countries, mainly:

USA, Japan, Russia, Germany, India and France. The exact traffic volumes and prices can be found in the Traffic chart section.

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Worldwide usage statistics for iOs and Android phones in June 2020 also give us a good idea of the whereabouts of our potential customers. Source: Statista and Stat Counter.

Setting up an iOS calendar Push campaign​


Launching a campaign for iOS Calendar Push as simple as possible! Log in to your account, in the "Campaigns" section, select "Create campaign" and then the Calendar Push format.

Then everything is as usual: title, description, URL, targeting selection and campaign launch.

Calendar Push consists of three elements:
  • Title. Up to 150 characters
  • Description. Up to 250 characters
  • URL to the offer or landing page.
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Then set up targeting: country, OS version, connection type (3G / Wi-Fi), black / white lists, site and placement, ip-ranges.

For more personalization of the push, you can use the {city} and {city en} macros in your ads. These macros reveal the city the user is in. Relevant for dating, sweeps[a], gambling and crypt. You can read more about the {city} macros here.

Insights from Vimmy​

  • For calendars, we recommend at least $ 300 to start.
  • The auction is BALANCE-DEPENDENT. You must maintain a positive account balance. We recommend x2 of your daily budget.
  • Since the notification is displayed as an upcoming event, users can click on it anytime before, during, or even after the event. This means that sometimes you may receive clicks up to three days after the initial notification was sent.
  • iOS users have above average income + ease of shopping in the Apple ecosystem! These factors are good for conversions.
  • There is no need to create images. Text + emoji is the choice of professionals. You can still use call-to-action words like "Just for today", "Now", "Fast", "Limited offer", etc. to get more attention for your ads and increase the CTR. Also, adapt the headlines for current events or make notifications look like personal alerts.

Conclusion​


When new opportunities emerge on the market, the key is to act as soon as possible. It's like buying Bitcoin - it's a pity that I didn't buy it 5 years ago, I would now be a millionaire.

iOS Calendar Push is a new ad format that hasn't gotten boring yet. Low competition and high CTR. Great opportunity isn't it? Yes, and you need to use it right now!

If you are ready to earn even more together with the top format of 2021 - the link to launch the campaign is HERE.

A nice bonus for you is a promo code from Vimmy, we will add $ 50 when you deposit $ 300 using the promo code “CALENDAR300”.

Thanks for reading and high ROI to you.
 
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HOW TO START MONETIZE YOUR SITE

Welcome to Vimmy!

This tutorial will help you navigate faster and start monetizing your website traffic in just 4 simple steps.

Step 1 – Registration

Registration takes 2 minutes and you can do it here.

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After filling in the data and clicking create account, a confirmation letter will be sent to the email you specified, follow the link in the letter, confirming your email.

Step 2 – Adding your site

In your personal account, on the control panel, in the Publisher section, select the section: sites – it will display all the sites you added that have the Vimmy ad tag set.

To add a new site, click on Add sitesenter your site URL and click Continue.

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After that, you need to go through verification, confirming that you are the owner of the site.

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This can be done in ANY of two ways:

1. download the vimmy.txt file with the confirmation code and upload it to the root directory of the site.

2. Add the tag to the code of the home page of your site. Then click Verify.

Step 3 – Choosing an ad format

In Vimmy, you will find two ad formats that can generate income for you: Push Notifications or Calendar Push:
  • Push Notifications One of the best formats for traffic monetization. Push notifications – ad notifications that work even if the user is not currently using a browser. Advertising works on the principle of an agreement. The user who agreed to receive notifications will receive advertising according to the settings set by the publisher. The format works both on the desktop and on all Android mobile devices.
  • Calendar Push: Analogous to the Push notification format for iOS and macOS devices.New, untouched format, with low competition and high eCPM.

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We recommend using both formats in order to monetize the maximum number of users.

Step 4 – Insert ad tags into your site

The last step is to insert ad tags into your website. To do this, you need to download the av_sw.js file and put it in the root directory of your site and then click the Verify button.

After the system checks for the presence of av_sw.js, you need to copy and paste the tags of advertising formats on all pages of your site in the <head> section.

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Advanced settings:


TrafficBack URL settings are also available to manage redirects of users who have subscribed.

TrafficBack URL for ‘Allow’ event: The URL to which the user will be sent after a successful subscription.

TrafficBack URL for ‘Deny’ event: The URL to which the user will be sent when the Deny button is pressed.

TrafficBack URL for ‘Already Subscribed’ event: The URL to which the user who subscribes on your site will be sent.

PostBack URL: S2S postback URL for sending conversions to the tracker. You can read more about postback and its installation here.


Now you have added your site to Vimmy, you can now earn income from the ads on your site.

For any questions, please contact the live chat in your personal account in Vimmy.
 

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How to use MULTI TAG in website Monetization

MultiTag is an intelligent solution that ensures you get the best possible combination of your website traffic and ad format using an algorithm based on millions of conversions. This is a time-tested approach that will help you get a high CPM for your traffic.

In this article, we talk about the features and benefits of MultiTag.

What is all about

Previously, publishers had to create an individual tag for each ad format that was posted on the site. Now all you have to do is just add one generic code.

MultiTag is ideal for both those who have just started to monetize their traffic, and for experienced publishers who do not want to spend precious time installing and configuring advertising tags on their sites.

The main goal of MultiTag is to help you get the highest possible income by saving you time on managing and installing the ad code on your website pages.

Benefits of Multi Tag

  • Full ad coverage for all devices, OS and GEO.
  • Compatible with all websites and traffic types.
  • Does not require an independent tag for each format.
  • Based on the test results, it gives the maximum CPM for your traffic.

Configuring Multi Tag

Vimmy Multitag is applicable with two ad formats: Push-Notification and Calendar Push.

Multitag settings do not require any further action.

After registering and adding your site to the Vimmy system, you automatically receive a code that you simply insert into your site.

Now you can add or disable different ad formats at any time you want.

A detailed guide on adding your site and starting monetization can be found here.

Start monetizing your traffic with Vimmy now, GET A MULTITAG.
 
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:)Here at Vimmy, we've written glossary-themed posts that cover some of the core components of traffic monetization that all publishers should know.

:affiliatefix: Whether you're new to the industry or just need a quick refresher on your memory, just read the new article on our blog.
 
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