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Review The ultimate guide to making money from content

Revglue

Active Member
Take a moment and make a mental list. Who makes money from content creation? The first names in your mind were probably Kylie Jenner, James Charles, or PewDiePie— personal brands with millions of followers. But what if we told you that your friend from college with a few thousand followers on Instagram, your co-worker who’s mentioned his YouTube, and your best friend’s TikTok-obsessed 18-year-old little sister are all monetizing their content? You don’t need millions of followers or worldwide recognition to earn money online. You just need to know how to diversify your income streams and target your content for maximum effect.

Today, we’ll talk about the different ways to create content with the potential for monetization, and the different avenues for monetizing your content.



Who are content creators?
The content creator is a broad term that describes people who create content that is educational or entertaining in nature. A content creator can be a:

  • Writer
  • Storyteller
  • Musician
  • Photographer
  • Maker (artist, sculptor, artisan, knitter, etc.)
  • Model
  • Comedian
  • Dancer
Content creators may choose one or a variety of platforms to monetize their content. These are a few of the most popular platforms used by content creators to make money:

  • Blog
  • YouTube
  • Instagram
  • TikTok
  • Twitter
  • Facebook
  • Etsy
  • Spotify
  • Podcast
 
Google (as well as all other search engines --to be fair) make(s) the real money off your content creation -- Google search uses your content for free to sell their expensive ads.

With Facebook your data is their product and you are there because of all the content others create for Facebook --Facebook is the curator of you best thoughts and worst nightmares.

Twitter makes money off its users and seems to be an authority source in Google News (what a joke).

Sure, you can fight like hell to siphon off these platforms traffic to your advantage --until they decide, often rather arbitrarily, that you can't --ban you and delete your content. So, who is working for who?
 
There a ton of ways for content creators to make a living on the internet in 2019. The three main revenue types are Advertising, Donations, and Sales. You can go all-in on one or diversify and try a bit of each. Some of these tactics lend themselves better to some niches than others.
 
The first names in your mind were probably Kylie Jenner, James Charles, or PewDiePie

Not in any way shape or form, I have no idea who they are. The top content creators on the planet are not people, they are well established corporations with vey deep pockets.



content creator is a broad term that describes people who create content that is educational or entertaining

You are correct that it is a broad term, but you are incorrect about the top content creators being educational or entertaining. The top creators and publishers of content are services, service providers, product and product providers. More content is created daily, weekly, monthly, and annually for the product and services industries than all others combined.

Content creators may choose one or a variety of platforms to monetize their content

You are listing ancillary and tertiary platforms, not the primary platform used by the most prolific and successful of content providers. Your list is a list of the platforms where the content creators place their angles, hooks, and triggers that lead to dedicated, well developed, and well designed sites created in HTML5, PHP, maybe some Java or Java script, Python, etc., etc.

I have been a content marketer for many years and I can tell you it is among the most demanding and most rewarding of our options for marketing.

Your list of platforms are where very successful content marketers begin their funnels, not where the primary content is provided or where the conversions take place. The content and conversions take place on a well developed site that those other platforms lead to.
 
If we are talking about eCommerce, I guess it is important to pay attention to product data management (PDM) and product information management (PIM). These are two different things, but they can complement each other if used correctly. PDM optimizes product development, while PIM supports sales and marketing, and works with product information in general.
 
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