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Search Engine Marketing

Discussion in 'Search Engine Optimisation' started by Nilesh Jha, Aug 26, 2019.

  1. Nilesh Jha

    Nilesh Jha Affiliate affiliate

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    What exactly is search engine marketing and how could we do it or use it for a brand?
     
    ALI ADIL likes this.
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  3. sophiawils59

    sophiawils59 Affiliate affiliate

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    Search engine marketing (SEM) is the strategy, process, and optimization of building campaigns that target specific audiences through paid search engine advertising on popular programs like Google AdWords and Bing Ads and bring traffic to your website.
     
  4. swara

    swara Affiliate affiliate

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    SEM is a search engine marketing, is a way to increase your website visibility on SERP by the paid way. IN SEO we increases website visibility in an organic way but in SEM we have to pay to show websites ads.
     
  5. monicageller3691

    monicageller3691 Affiliate affiliate

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    SEM is abbreviated as search engine marketing. It is alternatively referred to as pay per click(PPC) these are sponsored ads appear in the search engine results pages to gain more visibility than the organic results.
     
  6. ALI ADIL

    ALI ADIL Affiliate affiliate

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    Search engine marketing is a type of Internet advertising that includes the advancement of sites by expanding their perceivability in web crawler results pages principally through paid promoting.
     
  7. Graybeard

    Graybeard Well-Known Member affiliate

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    SEM is how search engines act as affiliates -- it is your competition in many cases.
    SEM is too expensive these days for most affiliates. You need a good profit margin to absorb the front-end customer acquisition expense.

    I am sure there are exceptions to what I am saying and long-shots place in horse races sometimes too ...
    Consistency is everything ...

    [​IMG]

    Work your numbers very carefully
     
  8. PaidPoints

    PaidPoints Affiliate affiliate

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    I have something to say anyway. Instead of going for Search Engine Marketing, go for Search Engine Optimization. Just build a blog around that brand and keep writing interesting topics about it.

    Use WordPress and optimize your posts with YOAST SEO plugin, try to get good backlinks and do a bit of domain search engine optimization with keywords.

    You know the best thing about this, once you are able to rank your website, you get steady traffic from search engines for free forever! without having to pay anything. But with the SEM PPC stuff, you keep paying every time.

    Yes, it takes time probably about 6 months to 1 year, but if you are in business for life, this is the best thing to do. Build your brand and rank it so you get free milk forever instead of paying for milk all the time without ever having a brand.
     
MI