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My Campaign using Banner Displays on Adcash

Discussion in 'Follow Alongs and Online Journeys' started by jsid1008, Dec 3, 2015.

  1. jsid1008

    jsid1008 Affiliate affiliate


    I am using various ad formats on Adcash and trying to learn more about the traffic source.

    I used Pop unders on "My first Campaign with Adcash". I am still working on it, Trying to reach breakeven.

    This time i am using banner displays and bidding on CPM basis. I have taken another offer from the same vertical.

    I am currently bidding what was suggested according to the algorithm.

    I am split testing 3 banners.

    Currently, the stats are as follows:

    Banner Splittest.png

    The data goes in the order of Impressions, Clicks, Conversions, CTR.

    Right now the numbers are small, but i want to know that till when should i keep collecting data before starting optimisation. This is 2 days worth of data.

    1) Should i start blacklisting placements if i am getting impressions with no clicks/less clicks (is there any thumb rule i should follow for this)

    2) Need suggestions on how to move forward.

    3) Any thumb rules for CPM bidding.

    4) When should i bring in more banners to split test?
    TrafficYoda likes this.
  2. Voluum