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Ask Me Anything Mobidea sharing knowledge!

Discussion in 'Guides, Case Studies and Tutorials' started by Mobidea, Jul 6, 2017.

  1. Mobidea

    Mobidea Affiliate Manager Affiliate Manager Service Manager affiliate

    Hello, everyone!

    As you know, Mobidea's mission is to help you become financially independent!

    We're improving the Mobidea platform for all affiliates, and you know we're always sharing our media buying experience and awesome expertise on the Mobidea Academy, the foremost educational platform in affiliate marketing!

    This thread is where you'll be able to find guides, walk-throughs, tips and tricks!

    I'll be sharing amazing insights from time to time, and answering questions you may wanna ask!

    Feel free to leave a comment, share your opinion and ask questions!

    Let's make money!
    Albertomax1 and tyoussef like this.
  2. terraleads
  3. tyoussef

    tyoussef Moderator moderator Service Manager affiliate

    Mobidea likes this.
  4. ns7000

    ns7000 Affiliate affiliate

    Awesome... Thanks Mobidea...
    Mobidea likes this.
  5. DianaRiasa

    DianaRiasa Affiliate affiliate

    Mobidea is an award-winning & #1 mobile affiliate network
    Mobidea likes this.
  6. Mobidea

    Mobidea Affiliate Manager Affiliate Manager Service Manager affiliate

    Hey guys!

    Want to know how to actually choose the best offers?

    Let’s start with some basic tips to simplify things. It doesn’t matter if you’re buying traffic or just getting it from social media.

    [Disclaimer: This post was originally published on mobidea Academy. All the missing information can be found in the full version.]

    No matter what you’re trying to do, you’ll definitely gonna need to:

    • Know your audience – knowing your target audience is the key to success.
    • Understand the needs and the trends of the market – try to do a little research before you set a CPA campaign. If you see that a vertical or a niche is overcrowded with offers, maybe you should consider trying a different approach and explore new affiliate marketing verticals
    • Play fair with your users – being honest with your users by showing them exactly what the offer is promoting will surely engage them and ultimately maximize your revenues!
    Remember: be loyal to your audience, have good prelanders/banners/landing pages, pick the best traffic source for CPA offers, choose smart and appealing words, and we’re pretty sure you’ll like the results in the end.

    1. Don’t Pick an Offer Taking Only the Payout Into Account

    When we talk about choosing CPA offers that convert, it can be tempting to go for the ones with the highest payouts.
    Let’s imagine you’re checking offers on your Mobidea account. You’ve applied the filters and then decide to check offers considering the highest payout.


    The highest paying CPA offers are better, right? Well, not necessarily!

    Turns out that you need to consider several aspects when it comes to the CPA model, such as the billing flow! Top payout offers are generally related to the credit card submission. This means it’s harder for them to actually get subscriptions since users are more reluctant to insert their credit card details.

    Those who subscribe to this kind of offers have to pay more for the acquisition. Since we’re referring to reluctant users, here’s another thing you need to take into consideration – the conversion rate.

    Let’s say you get two offers: one with a Payout of $10 and another with a Payout of $2.

    If the first one had a worse Conversion Ratio – 1/1000 compared to the other 1/100, for example – after sending 5000 clicks, you’d end up with a $50 revenue. On the other hand, if you’d chosen the one with a lower Payout but a higher Conversion Ratio, you’d end up with $100, twice the revenue, by comparison.

    This can also happen when you use the Smartlink and go for segments which typically showcase higher Payouts but harder Conversion Ratios instead of the ones with lower Payouts that can turn out to be more profitable.

    2. EPC Isn’t Everything
    EPC stands for Earnings per Click and it shows you the revenue you get for each 100 clicks. It’s the average amount of money you can get per every 100 clicks on your link (at least on Mobidea).
    With Earnings Per Click (EPC), you’re considering Payout and Conversion Ratio, which provides you a more complete metric. It ain’t perfect, though. Because the values you see are an average of ALL the traffic Mobidea receives to those offers or segments.

    Let’s pretend there’s a scenario containing two different offers: one of them showcases an amazing EPC, the other an average EPC that won’t get anyone excited.

    The first one is mainly being used by a hyper-experienced group of Affiliates, with really wicked Pre-Landers, high-quality traffic sources, and a lot of know-how on that specific type of offer, so of course EPC is huge! But for you it would mean highly-experienced competitors, struggle, and failure in efforts to get to the same EPC level.


    So what's with the second offer?
    This one’s being used by the same group playing with the first one. In fact, a lot of other affiliates are using it as well. Some do it better, some worse, not getting quality traffic and probably failing to get the promotion right.

    That’ll make the overall EPC drop and this offer, which was as great as the first one, will look far less appealing. However, it may have an easier flow for you to get that first sweet revenue that warms your heart and fills your bank account!

    With a Smartlink it's even worse - because you’re getting the overall average EPC of Mainstream traffic (for instance) where you have mixed traffic from Tier 1 and Tier 3 countries.

    In the end, what should you consider to measure the performance of your campaigns? What you have to consider is the Return on Investment (ROI) of your campaigns. ROI. Doesn’t matter if they’re Single Offers or Smartlinks.
    ROI is the way to go!

    3. Consider the Cost of Traffic
    Even though this point can be more important for Media Buyers, it’s always good to know more before deciding which CPA offers to promote.
    In order to truly evaluate your performance, you should consider not only what you’re getting from Mobidea but also how much you’re paying to get that money – meaning, your traffic. The faster you get valuable data the better and, if you can get it cheaper, that’s just perfect.

    As we’ve told you before, higher payouts may turn into a tougher conversion ratio. You should maybe consider going with offers that provide half the payout and a lower EPC, but get you more and faster conversions. For those offers, you’ll probably even get more volume with fewer costs than if you start aiming for the stars in the middle of the day.

    4. Don’t Choose Based on Vertical/Category
    Mobidea allows you to explore 2000+ CPA offers from all over this green earth.
    You should never forget that you can promote Adult or Mainstream. The latter has some cool sub-categories you can go for, such as Nutrition, Sweepstakes, Gaming, Gambling, Finance, Health & Fitness, etc.

    Remember how crucial is the relevance of your audience?

    Imagine you’re promoting adult content all the time because you really want those sweet CPA offers that convert. Yes, it used to pay better and have better EPCs, no doubt about it.
    Even so, did you ever stop to think that you could maybe get more conversions and fewer problems on social media if you were to bet it all on these vital verticals?

    Knowing your crowd is EVERYTHING!
    You’ve gotta understand what’s working better when setting a campaign, because you wanna avoid losing visits/conversions.

    5. Pay Attention to Restrictions
    Always keep an eye out for restrictions.
    These restless prohibitions and guidelines can really cost you a whole lotta cash. They can even get you blocked, preventing you from getting those terrific Top Offers.

    Sometimes, a restriction pops up because of the name of the offer. This won’t bring about any sort of penalties.

    For example, in case it’s only for 3G, traffic coming from Wi-Fi will be redirected to another offer – if you’ve got the Safety Fallback enabled – or to nowhere, leading to a loss of potential conversions. Other offers can be more related to the type of promotion you’re doing, not allowing Pops nor Native, or even not letting you get Incent Traffic, for instance.

    Even so, since we’re all running in the same direction – we wanna add value to the industry – Mobidea doesn’t wanna scam you. This is why you can find all the restrictions on the page containing info about the offer. Make sure to read ALL restrictions thoroughly so you don’t risk all you have!

    Feel free to check the original article at Mobidea Academy and keep learning everyday!
  7. Albertomax1

    Albertomax1 Affiliate affiliate

    Quite thorough....Thank you very much for all this great information.
    Mobidea likes this.
  8. leadpro

    leadpro Affiliate affiliate

    can i promote cpi via facebook use direct link? i see facebook only accept appstore or google play lin
    have any tips for that?
  9. Mobidea

    Mobidea Affiliate Manager Affiliate Manager Service Manager affiliate

    Unfortunately if Facebook doesn't allow this, there is no whitehat way for you to promote CPI affiliate links.
    Definitely there are blackhat methods existing, but we do not recommend to work this way.

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