Race to The Bottom - The Future of the Flog

[Linda Buquet]

DMconfidential, after returning from Affiliate Summit put out a couple good articles about the state of the industry and the need to clean parts of it up.

Post #1 <strong><a href="http://www.dmconfidential.com/blogs/column/Digital_Thoughts/2114/">Affiliate Summit - The Review</a></strong> (See race to the bottom)

Post #2 <strong><a href="http://www.dmconfidential.com/blogs/column/Trends/2129/">The Future of the Flog</a></strong> (Excerpt below)

"Whether related to the tough times, but certainly aided by it, the performance marketing industry has in many ways abandoned good taste; it?s not just recklessness but a shift towards barbarianism. Among other things, the combination of the allure of money, the perception of the ease with which some have made it, and the less than FTC abiding style with which it is made doesn?t give us much hope of either a litigation free year or the perception of performance marketing improving in the eyes of the broader advertising community." At the heart of the good and the bad, the greed and even more greed lies the Flog, the fake blog. Out of relative obscurity, this "1 Simple Rule" method to making money online has proven itself a more than versatile marketing platform, starting first with weightloss and now spreading to any number of other areas, like government grants. It is not uncommon for flog publishers to make hundreds of thousands of dollars monthly." <strong><a href="http://www.dmconfidential.com/blogs/column/Trends/2129/">More</a></strong>?

 

[myfreeforum]

thanks for posting this.

I think it started with one marketer, and then got copied about 10,000 times as other markters found a quick way to make money.

Of course, the problem here is that once the flogs got outed, and people had trouble with their bills, it made it harder for all of us to get trust from the public. This isn't any easy economic time by any standards, but trust - on the internet - is tough enough to gain.