Will your keywords result in sales?

[djbaxter]

Will your keywords result in sales?
by Jonathan Leger
March 16, 2009

When discussing search engine optimization, I very often talk about the importance of selecting keywords that offer a reasonable amount of traffic without being too difficult to rank for. That is a very important factor, to be sure, but there is another factor that is equally important. I should have discussed it long before now.

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The second factor that you need to analyze when selecting your keywords is whether or not the keywords have a high probability of commercial intent. That is, are people who are searching for these keywords looking to buy something, or are they just searching for information?

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[Linda Buquet]

Great post with some really good points! You sure know how to find the good ones, David!

 

[djbaxter]

It's laundry day, and that means catch up on blog reading day...

 

[Linda Buquet]

Glad you guys have to catch up on domestic chores too!

 

[djbaxter]

Well, until someone volunteers to take over that chore, I'm it.

 

[Linda Buquet]

Ya I've been waiting for someone to volunteer for that job for a few years now.
No luck yet!