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Why do I need to do both autoresponder sequence and broadcast in email marketing?

Kotiro

New Member
affiliate
Hello everyone!

I'm just starting and I'm trying to do email marketing. I wonder why I need to use broadcast emails if I can put all my emails into autoresponder sequence? Is it ok to do so if my content is evergreen and I'm not planning to do limited time offers? For example, can I just create autoresponder sequence which includes some affiliate offers and informational emails that lasts 100 days and then just add more content to it?

Thank you!
-Viktor
 
MI
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