What will Be The Future of SEO?

[Maul Hausauer]

In my opinion the future of SEO will be heavily influenced by AI, which will enhance search algorithms, automate tasks, and personalize user experiences. AI will help optimize content creation, improve user experience metrics, and adapt to new search formats like voice and visual search. However, success in SEO will still require a balance between AI tools and human creativity to ensure content quality and meet evolving user needs.

 

[T J Tutor]

In my opinion the future of SEO will be heavily influenced by AI

Not in the way you think!

Can Google detect AI content for SEO?
Soooo – Can Google Really Detect AI Content? The quick answer from Google to this question is YES! Regardless of its accuracy, Google can indeed detect AI-generated content. Additionally, Google will continue to penalize sites for using AI as their primary and intermediate content source. (Mar 7, 2024)

 

[DocupletionForms]

One thing about AI that might be part of the future of SEO is just it's simple use in the basic process of writing after targeting keywords. Lots of people use tools like ChatGPT to rewrite one or more sentences at a time so that they include keywords and/or keyword phrases. I think of AI as a time saving tool, it's a lot of what different proponents say about it, so that we can get more work done in our 40 or more hours of work a week.

Beyond that, I am sure that there are going to be advancements upon advancements in the automatic use of AI in SEO. I write. I always think of AI and SEO in the context of writing. I'm really into the use of LLM (Large Language Models) that then access targeted knowledgebases for answer and chat responses.

Yeah, SEO is going to be interesting to watch in the AI Sphere (which is everywhere now ).

 

[Honeybadger]

the top of page AI results are not that great
many chatbots give better answers
maybe G trying to overreach?

 

[Honeybadger]

for op
28339 Google search updates
https://patentscope.wipo.int/search/en/result.jsf?_vid=P12-M0E9SF-80630
thats the future of SEO on Google
whether the future of SEO is in fact Google?
thats another question

 

[T J Tutor]

whether the future of SEO is in fact Google?
thats another question

This isn't discussed enough. I am betting that major new renditions may come in the next ten years (or less).

 

[Honeybadger]

Got an email from Google today
telling me to install WooCommerce
& show products for free
this is Googles entire model
give out free software
get everybody hooked on it
then raid the space with ads
one thing tho is puzzling
seems strange Google relying on an external company - WooCommerce
they dont normally do that
also WooCommerce is owned by Automattic
who also own WordPress
so i cant see Google buying WooCommerce
or if thats even legal?
hmmm

 

[DocupletionForms]

for op
28339 Google search updates
https://patentscope.wipo.int/search/en/result.jsf?_vid=P12-M0E9SF-80630
thats the future of SEO on Google
whether the future of SEO is in fact Google?
thats another question

I am rather intrigued about the gap between perceptibility by Google of whole articles and pages etc. written by AI and articles that have one or two sentences expanded out to be 2-3 sentences each after first being written by a human and then after that being edited by a human. Is there a way to take a body of writing, copy and paste it into some search tool and then have it analyzed for what percentage it is determined has been written by AI?

 

[T J Tutor]

Is there a way to take a body of writing, copy and paste it into some search tool and then have it analyzed for what percentage it is determined has been written by AI?

I use Originality AI on all my devices. you can copy and paste into the platform, or if you have the browser extension you can just highlight the section of content and right click to tell it to scan and advise. This will provide a pop-up with the analysis.

 

[DocupletionForms]

Great thread so far. Rather informative.

 

[Graybeard]

I asked AI (ChatGPT 4o) for its plan. Here is what it told me.

 

[Graybeard]

Got an email from Google today
telling me to install WooCommerce
& show products for free
this is Googles entire model

Let me guess, you get $0.20 per download of the software. A bag of pennies every month.
Actually, I knew a webmaster that was making $800~ mo with the old Ad Sense years ago.
That was then this is now --his site was smallish with light organic traffic way back 16~ years ago

 

[LifeTimeLearner]

What will be the future of SEO? Is IA helpful for SEO?

AI search will be implemented and normal rankings could be replaced by AI

 

[Graybeard]

AI search will be implemented and normal rankings could be replaced by AI

I did a search took, a quick look then pasted when I found, and here's what AI told me about my searches.
I don't know how it got this data, whether it scraped the search engine it's using, which is Bing
I assume, or it actually independently searched.

 

[Ayesha Afflyfe]

The future of SEO will likely continue to adapt to ever-changing search algorithms, but not replace it – so it’s all about staying flexible and creating content that genuinely helps people!

 

[Shree Cateres]

The future of SEO will be driven by AI, voice search, and personalized experiences requiring businesses to prioritize user intent. Search engines understand natural language and context more deeply and favor high-quality, authoritative content. Technical SEO like site speed, mobile-first design, and structured data will remain crucial. As algorithms become smarter ethical and user focused strategies will define long-term success.

 

[Graybeard]

Looking at the posts on the SEO topics here; Snake Oil is the key ingredient of SEO

 

[T J Tutor]

Snake Oil is the key ingredient of SEO

It never ceases to amaze me that affiliate marketers are so enamored with SEO but are not doing it for a content site or their own content distributions. Neil Patel speaks to this often and states clearly it is a long term effort, not free, and requires constant monitoring and maintenance. If you are going to actually do all of that work, it only makes sense to do it for a well planned out and successful model. Not for a blog, or a Facebook Page, or a YT channel, etc., etc., that they may update only occasionally. As well, Patel tells everyone that to make it really work these days you must have at least five or six outlets for the data.

There are roughly 1.1 billion websites on the internet. Approximately 200 million of those websites are actively maintained and updated. Every day, 252,000 new websites are created. Why do affiliates not producing content sites think that SEO is how they will develop traffic when competing against those numbers.

As I have said many hundreds of times on this platform alone. SEO IS TERTIARY TRAFFIC!

SEO is important, but if not coupled with high quality, frequently updated, and professionally written content, it becomes a nuisance that won't produce.

Most affiliates are in one of two camps. Those that want to develop a business and those that settle for making a few bucks here and there. Guess which of those two earns daily, earns significantly, and is in such a continual motion that they scale up daily without effort!

I admit, I bought the snake oil a few times in my early teens. I smartened up fast! Yet, others that have been in my sphere in those moments took many years more (if at all) to smarten up. Many of them keep doing the same thing proving Einstein's insanity characterization. I guess, to the benefit of the snake oil salesmen, these diehard SEO fanatics declaring they'll be the next to "land on the moon" are genuinely a dedicated pool of demographics that the "SEO Experts" can easily target with their wares and services.

I'm with Patel on the content marketing model. He says "The global content marketing industry revenue is projected to reach $107 billion by 2026. The global content marketing industry was valued at around $63 billion in 2022. It’s estimated to hit $107 billion by 2026, a nearly 70% increase in just four years. This just goes to show that content marketing is holding strong, and is a strategy your business should buy into."

Build a business around content. Drive immediate and targeted traffic through paid advertising campaigns. Use ads on SE's, social channels, and platforms where your targeted traffic gathers. Implement an ongoing budget allocation. Plan for continuous reinvestment (rolling a dedicated portion of net income back in). Do that and you can count on rapid audience reach, precise targeting, and immediate market feedback. You can't get that from SEO! However, when you back up your content marketing model with SEO, that SEO will likely give you an additional 10% to 15% revenue if it is done properly and professionally.