Official What media buying model you prefer for Native-ads?

[DableGlobal]

Hi, I have seen many are looking for networks based on CPA or CPL for the Native ads , but I wonder if there is anyone who prefers another models such as CPC or CPM. Let's discuss what you prefer among various types of media buying models and please let me know why!

 

[adda_da]

The success of your campaign depends on many variables starting with the offer itself. CPM is best used for driving awareness and brand engagement while CPC is best used to drive conversions, whether these are website visits or sales.

On another note, Mondiad works exactly on a CPC/CPM basis and it just recently introduced native ads.

 

[Graybeard]

based on CPA or CPL for the Native ads , but I wonder if there is anyone who prefers another models such as CPC or CPM.

So the ads are good but the offers are bad --that's what you are laughing so hard about?

• CPA or CPL for the Native ads =100% risk for the ad seller
• CPC or CPM = 100% risk for the ad buyer

Seems everyone wants to have their cake and eat it too ...