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What Is A Landing Page?

Discussion in 'Search Engine Optimisation' started by Alivenetsolution, Nov 12, 2018.

  1. Alivenetsolution

    Alivenetsolution Affiliate affiliate

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  2. Golden Goose
  3. Katya

    Katya Affiliate Manager Affiliate Manager affiliate

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    A landing page is web page, created specifically for the purposes of a marketing or advertising campaign. It's where a visitor “lands” when they have clicked on your google or fb ad or similar. The idea is to help you convert visitors to your site into leads because it provides you with the means for capturing an email address or creating attractive content with a call to action means.
     
  4. Graybeard

    Graybeard Well-Known Member affiliate

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    By the broadest definition the first page that you arrive at on a website -- the first session of a 24/hr day in some cases. Say the first page I look at on Facebook is my homepage. Or, the first page on google is 'google news' .

    In a marketing meaning it's different -- a landing page is part of a conversion funnel

    ------------traffic source---------------
    ---------------advertising-----------
    -----------------landing page----
    -------------------sales page--
    ---------------------conversion-
     
    Last edited: Nov 12, 2018
  5. affmarketer101

    affmarketer101 Affiliate affiliate

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    To be simplified, it's a page where you drive traffic to and guide people to follow a certain action.
     
  6. RH-Calvin

    RH-Calvin Affiliate affiliate

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    Landing page is the webpage where a visitor lands when redirected from an external webpage by the help of backlink. The landing page should be designed according to help enable maximum leads from the webpage.
     
  7. martinsmith

    martinsmith Affiliate affiliate

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    A landing page is a webpage especially designed for advertising a campaign... when a user clicks on your ad then it is automatically redirected to the landing page..
     
  8. biglyft18

    biglyft18 Affiliate affiliate

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    - In online marketing, a landing page, sometimes known as a "lead capture page", "static page" or a "lander", or a "destination page", is a single web page that appears in response to clicking on a search engine optimized search result or an online advertisement.
    - In digital marketing, a landing page is a standalone web page, created specifically for the purposes of a marketing or advertising campaign. It’s where a visitor “lands” when they have clicked on a Google AdWords ad or similar.
     
  9. SEOwarez

    SEOwarez Affiliate Marketplace Seller affiliate

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    A landing page is where a user that clicks on your advertisement "lands" :)
     
  10. Adtrex

    Adtrex Affiliate Manager Affiliate Manager affiliate

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    Search for "funnel friday" on YouTube.
    You will learn a lot.
     
  11. biglyft18

    biglyft18 Affiliate affiliate

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    - In digital marketing, a landing page is a standalone web page, created specifically for the purposes of a marketing or advertising campaign. It's where a visitor “lands” when they have clicked on a Google AdWords ad or similar.
    - Landing pages are designed with a single focused objective – known as a Call to Action (CTA).
    - There are two basic structural types of landing page:
    Lead Generation landing pages
    Click-Through landing pages are typically used for e-commerce
    - In digital marketing, a landing page is a standalone web page, created specifically for the purposes of a marketing or advertising campaign. It's where a visitor “lands” when they have clicked on a Google AdWords ad or similar.
     
  12. biglyft18

    biglyft18 Affiliate affiliate

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    - In digital marketing, a landing page is a standalone web page, created specifically for the purposes of a marketing or advertising campaign. It’s where a visitor “lands” when they have clicked on a Google AdWords ad or similar.
    - Landing pages are designed with a single focused objective – known as a Call to Action (CTA).
    - This simplicity is what makes landing pages the best option for increasing the conversion rates of your Google AdWords campaigns.
    - To fully understand the difference between a landing page, and the other pages on your website, such as your homepage, it’s important to consider the differences between organic search traffic and paid search traffic.
     
  13. yabu

    yabu Affiliate affiliate

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    You need a great landing page to drive traffic, improve your SEO and build your brand. Approximately 68% of B2B businesses use landing pages to generate leads for future conversion. ...Landing pages lead customers to a specific product, service or offer and encourage them to take action.
     
  14. Stucorner

    Stucorner Affiliate affiliate

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    Landing page is a standalone web page,especially created for the advertising campaign or marketing.

    Regards,
    Stucorner
     
  15. archanaluthra

    archanaluthra Affiliate affiliate

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    The landing page is a page that focuses user-specific information and, in accordance with Seth Godin, optimized specifically to encourage 1 of 5 actions.
     
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