Squeeze pages why are they still here?

[koderius]

We see a lot of those ugly ,shady , scam like , make money , long scrolling , old fashioned Squeeze pages still being widely used for lead generation .
And we often wonder why are they still here??
why Do people still click them ?
Is this design format something that is typical of american audiences ?

Did we miss out on some advertising committee , held in the 90s that decided that this is the best way to do internet marketing ?

(we call them `american style` pages -because we never use them on israeli Audiences ).

your thoughts ? ar they working for you?

 

[torquis]

I read on a digital marketer that this type of pages generally convert better, even though they are extremely ugly.

 

[Mr. FOX]

This is still working. But if you make it like professional then it converts well. But most of the page are ugly that is why marketers make it ugly . Because people are used to seeing the ugly page.

 

[JakeMA]

They definitely work. Always best to split test though with your traffic. Direct linking might work better.

Most affiliates will use squeeze pages/pre sell landers to target, engage and entice their users to ultimately click through to the offer and sign up.

This can help filter out the users that aren't interested before hand improving the epc. The majority that click through are more likely to sign up then.

Some of the best squeeze pages I've seen and used are review sites and advertorials.