SEO Strategy
- Thread starter dzoapps
- Start date
There are several way you can get ranked on search engine. But most preferable method is using long tail keywords in your title.
Links still determine how your site will be ranked. A few quality links will get your better rankings than numerous low-quality. Whilst you are link building always aim for quality. It certainly will make a huge difference.
Still on links . . .
Make sure that all links pointing back to your site use one of your keyword phrases as anchor text. Relevant anchor text is not only good for SEO but can also drive traffic to your site.
Still on links . . .
Make sure that all links pointing back to your site use one of your keyword phrases as anchor text. Relevant anchor text is not only good for SEO but can also drive traffic to your site.
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ridhika artgallery
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If you want to rank your website well, here I give you a strategy:
1. Keywords
Successful keyword research means successful SEO strategy. Those successful with SEO understand what people are searching for when discovering their business in a search engine. These are the keywords they use to drive targeted traffic to their products. Start brainstorming potential keywords, and see how the competition looks by using Google AdWords Keyword Tool. If you notice that some keywords are too competitive in your niche, go with long-tail keywords (between two and five words) which will be easier for you to rank. The longer the keyword, the less competition you will have for that phrase in the engines.
2. Meta tags
Meta tags still play a vital role in SEO. If you type any keyword into a search engine, you’ll see how that keyword is reflected in the title for that page. Google GOOG -1.45%looks at your page title as a signal of relevance for that keyword. The same holds true for the description of that page. (Don’t worry about the keyword title tag — Google has publicly said that it doesn’t pay attention to that tag, since it has been abused by webmasters and all those trying to rank for certain keywords.)
3. Content
It’s true, content is king. Search engines have stated that creating quality content is the best way to not only rank for keywords, but also create positive user experiences. It will also go a long way with making sure you’re educating your consumer, and being an authority in your niche will leads to boosts in sales.
4. Backlinks
There are many ways to gain backlinks to your site. Just remember, if content is king, then backlinks are queen. Remember, it’s not about which site has the most links, but who has the most quality links pointing back to their website. Build backlinks by submitting monthly or bi-monthly press releases on any exciting company, and contacting popular blogs in your niche to see how you can work together to get a backlink from their website. Create the best possible product site you can, so people talking about the products you sell will link back. Try creating graphics or newsworthy content that will influence bloggers and news websites to link that content.
5. Social media
The algorithms have truly changed since social media first emerged. Many content websites are community-oriented — Digg began allowing users to vote which stories make the front page, and YouTube factors views and user ratings into their front page rankings. Therefore, e-commerce stores must establish a strong social media presence on sites like Facebook FB -1.92%, Pinterest, Twitter, etc. These social media sites send search engines signals of influence and authority.
6. Images
If you think images don’t play a role, think again. When many consumers search for products in the search engines, not only are they looking at the “Web” results, but they’re also looking at the “images” results. If you have quality images of that product on your site — and the files’ names contain relevant keywords — these images will rank well in search engines. This avenue will drive a lot of traffic to your site, as potential customers will click on that image to find your store.
In addition to optimizing these six areas of your site, analyze your competitors and see what they are doing in terms of on-page optimization, off-page optimization (competitive link analysis) and social media. While you may be doing a lot of the same things they are, it’s incredibly important to think outside the box to get a leg up over the competition.
1. Keywords
Successful keyword research means successful SEO strategy. Those successful with SEO understand what people are searching for when discovering their business in a search engine. These are the keywords they use to drive targeted traffic to their products. Start brainstorming potential keywords, and see how the competition looks by using Google AdWords Keyword Tool. If you notice that some keywords are too competitive in your niche, go with long-tail keywords (between two and five words) which will be easier for you to rank. The longer the keyword, the less competition you will have for that phrase in the engines.
2. Meta tags
Meta tags still play a vital role in SEO. If you type any keyword into a search engine, you’ll see how that keyword is reflected in the title for that page. Google GOOG -1.45%looks at your page title as a signal of relevance for that keyword. The same holds true for the description of that page. (Don’t worry about the keyword title tag — Google has publicly said that it doesn’t pay attention to that tag, since it has been abused by webmasters and all those trying to rank for certain keywords.)
3. Content
It’s true, content is king. Search engines have stated that creating quality content is the best way to not only rank for keywords, but also create positive user experiences. It will also go a long way with making sure you’re educating your consumer, and being an authority in your niche will leads to boosts in sales.
4. Backlinks
There are many ways to gain backlinks to your site. Just remember, if content is king, then backlinks are queen. Remember, it’s not about which site has the most links, but who has the most quality links pointing back to their website. Build backlinks by submitting monthly or bi-monthly press releases on any exciting company, and contacting popular blogs in your niche to see how you can work together to get a backlink from their website. Create the best possible product site you can, so people talking about the products you sell will link back. Try creating graphics or newsworthy content that will influence bloggers and news websites to link that content.
5. Social media
The algorithms have truly changed since social media first emerged. Many content websites are community-oriented — Digg began allowing users to vote which stories make the front page, and YouTube factors views and user ratings into their front page rankings. Therefore, e-commerce stores must establish a strong social media presence on sites like Facebook FB -1.92%, Pinterest, Twitter, etc. These social media sites send search engines signals of influence and authority.
6. Images
If you think images don’t play a role, think again. When many consumers search for products in the search engines, not only are they looking at the “Web” results, but they’re also looking at the “images” results. If you have quality images of that product on your site — and the files’ names contain relevant keywords — these images will rank well in search engines. This avenue will drive a lot of traffic to your site, as potential customers will click on that image to find your store.
In addition to optimizing these six areas of your site, analyze your competitors and see what they are doing in terms of on-page optimization, off-page optimization (competitive link analysis) and social media. While you may be doing a lot of the same things they are, it’s incredibly important to think outside the box to get a leg up over the competition.
Thanks
First of all, make sure your site is mobile-responsive. If it is not responsive, it's very likely you will never rank (not even 2nd page). Make sure you are optimizing your site for mobile first.
In simple words,
One of the main marketing strategies that can help online retailers build a successful Internet business is search engine optimization (SEO), the process of tailoring your website to the algorithms that search engines use to rank websites based on “signals” that the site emits.
One of the main marketing strategies that can help online retailers build a successful Internet business is search engine optimization (SEO), the process of tailoring your website to the algorithms that search engines use to rank websites based on “signals” that the site emits.
I sell a lot of SEO service on the forum but I also have my own sites and projects that I work on away from my services. There are so many different ways to get traffic to your website but we all get wrapped up with top Google rankings.. you can get traffic even if you are not #1 on Google for your main keyword.
These are 5 ways I get website traffic for a variety of sites I monetize personally. After you read this I ask you to post one of your tips for increasing traffic, let’s turn this thread into a pot of gold to help each other and newbies to the forum. There is so much guru BS out there so lets start some intelligent discussions we can all build on.
1) Target your page 2-3 organic rankings
2) Use PPC copy from top companies in your page descriptions
3) Make list posts that feature sites you want links and traffic from
4) Sponsor an Infographic
5) Sign up for every single newsletter in your niche
6) Publish one blog post daily that targets a low search volume long tail keyword
These are 5 ways I get website traffic for a variety of sites I monetize personally. After you read this I ask you to post one of your tips for increasing traffic, let’s turn this thread into a pot of gold to help each other and newbies to the forum. There is so much guru BS out there so lets start some intelligent discussions we can all build on.
1) Target your page 2-3 organic rankings
2) Use PPC copy from top companies in your page descriptions
3) Make list posts that feature sites you want links and traffic from
4) Sponsor an Infographic
5) Sign up for every single newsletter in your niche
6) Publish one blog post daily that targets a low search volume long tail keyword
Start your title with a keyword.
Start your meta description with anchor keyword.
Use header tag that is h1, h2 etc.
Use anchor text.
Use bold keyword.
Use external link with keyword at last paragraph. The largest tutorial site in Bangladesh.
Start your meta description with anchor keyword.
Use header tag that is h1, h2 etc.
Use anchor text.
Use bold keyword.
Use external link with keyword at last paragraph. The largest tutorial site in Bangladesh.
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