Comparing different software products can be daunting because they can be so individualized and unique that making distinctions between them is either futile, where no meaningful differences exist, or impossible, because they are too different to contrast significantly. My task, however, in comparing and critiquing links exchange management software is made easier by the distinct functions of the tools I have chosen to review. They have enough similarities to categorize together, while containing exceptional features that differentiate them sufficiently to distinguish them clearly. At the end of the review, it is my hope that enough differentiation will have been made, as to make a judgment on the appropriate tool possible, if not easier.