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Sending marketing emails

Discussion in 'Email Marketing' started by hardiksoni, Nov 23, 2017.

  1. hardiksoni

    hardiksoni Affiliate affiliate

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    What should be considered while sending marketing emails?
     
    techguy4557 likes this.
  2. AdCombo
  3. SantaMax

    SantaMax Affiliate affiliate

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    The sender must be recognized. Decide on the "From whom" field, do not depersonalize it. It is much more pleasant to receive a letter from a person, rather than from some organization, and even worse simply from an unknown address. Having chosen the sender's address one day, do not change it often. Your address and name is the business card of the company! They must correspond, easy to recognize and remember.

    In the "Subject" field clearly display the main idea of the letter. The reader should not be deceived. It is the "Subject" field that influences the recipient's decision: read the letter in full or delete without even looking. Try to interest the reader, but do not disclose the entire idea of the letter at once. One short sentence is enough - give up long phrases, advertising texts and stamps. Also, do not specify the sender's subject in the subject line.
     
  4. Certified
    PatrickAWeber

    PatrickAWeber New Member Certified Vendor Service Manager affiliate

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    Hi there. Your marketing emails in the affiliate space should be the related offers to whatever your opt-in site may be. From an ESP perspective once we see a disconnect with the marketing emails and the content/offers the user signed up for is when we see engagement drop drastically.
     
  5. nraismc

    nraismc Affiliate affiliate

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    if you want to send marketing emails then i will suggest you sendgrid mail chimp. Both are good for marketing as well as transactional email campaigns.
     
  6. K2Bsolutions

    K2Bsolutions Affiliate affiliate

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    Few main thing should be noted while sending the marketing mails
    To address should be filled correctly
    The subject should be short and crisp- Which must allow the receiver to open and read the mail
    The content - The body of the mail should convey the message in right manner
    The contact information should be given properly
     
  7. Iss Meftah

    Iss Meftah Guest

    Automation, Triggered emails, form builder and deliverability. check out betasend, aweber, mailchimp. contact their support stuff and ask them if they accept the niche you are in. some niches results high complaints and will effect ESP.
     
  8. Matt Smith

    Matt Smith Affiliate affiliate

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    How? there are so many other companies out there with more benefits and more affordable.
     
  9. martinsmith

    martinsmith Affiliate affiliate

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    Mail chimp is better...
     
  10. Matt Smith

    Matt Smith Affiliate affiliate

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    What would make you make that statement? I'm just curious on what they have that others don't
     
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