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“Adavice”/  “1Win

Post per engagement or clicks to website?

I have to start with both for each campaign. I have pretty much a 50/50 balance between the two after running 37 campaigns. I haven't found a common thread yet. I usually run $10 or $20 on both to get the data and move forward based on the data. I've had quite a few run well on both.
 
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