PopAds games category: what type of offer can I use to find SiteID sub-niches, then target each one?

[Luis Oscar Cruz]

Hello everyone!


I have 2 questions. About the first one:

- I would like to do a seed campaign in PopAds targeting the games category to then research the SiteIDs, find the sub-niches I find (arcade, gambling, casino, etc.). Then do a campaign for arcade, one for gambling, and one for casino.
What type of offer can I use for this games category seed campaign so it works good enough with these sub-niches so I can go ahead and find the SiteIDs of each and do a separate campaign for each niche?


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My second one (composed of 3):

- In PopAds; when you are doing the seed campaigns and first campaigns to establish the offer, landing, geo, seed whitelist/blacklist (7-10 days aprox.)...how much money should I ideally spend each day for each initial testing campaign?
- How much should I spend each day for each testing campaign once they are more mature but not optimized (already have offer, geo, split testing best 2 landings, got quite some blacklists/whitelists, checking performing IPs?
- How much should I spend each day once I get rid of the low performing testing campaigns and I choose the optimized main and the backup and I'm just boosting my EPC?

Thanks!

 

[Graybeard]

Question 1 is interesting to me. A games offer might be good for a project of mine.
Not betting -- illegal in the USA -- but games that are not adult would work (perhaps) .

 

[Luis Oscar Cruz]

@Graybeard Thanks!! I will check this for sure.

 

[Graybeard]

I found an interesting (and encouraging) infographic/chart

Source: Global Games Market Revenues 2018 | Per Region & Segment | Newzoo