Newbie needs solid advice from AM rockstar.

[SirOdds]

hey all,

First of all, let me just say that after a few days reading this forum as much as possible to get back up to current state of affairs, I am amazed at how friendly and cooperative this forum feels! Congratulations to the mods and admins!

I'm about to kick off my second attempt at AM. I started and soon quit 4 years ago due to information overload + lack of support.

I'm not entirely a newbie as 4 years ago I went full on, joined Peerfly, I'm great with wordpress and tried setting it all up ... but I hit the cold brick wall of not understanding traffic source and how to drive it for conversion.

Long story short - I'm back and I'm NOT quitting this time. I need to take action ASAP.

I have a pet project that I'd like to keep 100% white hat - great to get my feet wet again, learn to read the metrics, how to buy traffic, learn how to A/B, etc. - and then truly apply it.

Here is the pet project;

My mom recently joined a network marketing beauty product company that is making waves. They have brilliant marketing material and videos, and above all, a ready-made fabulous web-shop that pays out 30-45% commissions.

Seems ideal for me to get started on my extremely low budget as a testing ground - hopefully drive some sales and make my mom some cash.

Since I'm not going through affiliate networks, no real need to cloak URLs, am I correct to assume that Facebook ads are ok without the risk of a ban? The destination URL looks something like this

my-moms-username.top-level-domain-name.com/lang-LANG/product-name

I'd really like to get started ASAP to learn the ropes. I'm starting to suffer from info overload again!

What advice would you give me for this trial run? Please correct me if I'm wrong

- Facebook ads are ok?
- No need for a tracker since I'm not on an affiliate network?
- No need for spy tools since I'm not competing - Top 10 google results are almost virgin for +buy(in my language) +best_seller_product
- Demographics is pretty much known
- Would Adsbridge free trial be a waste for this? Or the contrary? Please bear in mind I am on a very tight budget right now, so after the free trial, unless I have converted well, I'm back to basics (depiste nore knowledge) - I'd like to make the Adsbridge free trial count ! Your opinion?
- Something obvious I'm missing?

 

[Eric Jee]

BEWARE of Facebook ads. Since it is a network marketing company, or MLM, Facebook has been very strict with company or products that are related to NM. So you need to put up ads that don't perceive as a NM.

Could you please elaborate more on how you relate the NM products to affiliate marketing?

 

[SirOdds]

@Eric Jee - exactly! That is why I ask. Thanks for the reply.

Then what on earth can one advertise on FB then?

It is not a NM company, their model for sales is. And certainly not one of those dodgy multi-level schemes. It's a very clean operation with superb beauty and health products. It's a physical product that can only be sold on a one-to-one basis (even online), meaning, they have a strict policy not to wholesale. They distribute direct, or through individual distributers. And their best seller sells like hot-cakes.

Since the keywords "buy" and "their_best_selling_product" is basically virgin territory on the top 10 for my GEO, I thought to create funnels to my Mum's e-commerce platform, actually apply creating a campaign but off a network. Buying some traffic and analysing the numbers. Not spending too much cash before and the grind of learning landing pages, buying traffic and tracking and split testing, demographics etc - with a very low ROI risk, long term campaign, slowly scalable... One of the strategies would be FB either to a very clean landing, or direct to the shop - I'm reading up of FB policies right now

As soon as I actually pull that off (and actually see numbers in action), I'd be confident to actually jump into the lion's den choose a vertical, do kw research, spy tools, buy traffic data and then scale up.

The amount of money to actually do AM properly is extremely intimidating, I really do need to start low and scale up. I don't have much margin for failure, though I am expecting it - just trying to minimize it.