When I launched my video website, I thought monetizing it would be pretty straightforward. I soon found out that wasn't the case. Many of the ad networks I normally use either didn't accept streaming websites or simply didn't have formats that worked well with video content. After trying several alternatives, I eventually came across HillTopAds, and it turned out to be one of the few networks that was actually suitable for streaming websites.
The feature I like the most is the Video VAST format. It lets me show pre-roll ads before the video starts, just like on many of the major streaming platforms. Since the ads are integrated directly into the video player, they feel much more natural than traditional banners, and in my experience they perform much better.
After a few weeks, I discovered another trick that made a noticeable difference to my earnings. HillTopAds also offers popunder ads, and combining them with Video VAST proved to be surprisingly effective. Because the popunder is triggered when the visitor clicks the play button, the impression is generated at the exact moment the user starts watching the video. Meanwhile, the pre-roll VAST ad is displayed inside the player, allowing both formats to work together without requiring any additional user interaction.
This combination significantly increased my overall revenue compared to using Video VAST alone. Of course, it's important not to overload the site with too many ads, but a well-balanced setup can provide an excellent compromise between user experience and profitability. Overall, a good experience so far with this company.
The feature I like the most is the Video VAST format. It lets me show pre-roll ads before the video starts, just like on many of the major streaming platforms. Since the ads are integrated directly into the video player, they feel much more natural than traditional banners, and in my experience they perform much better.
After a few weeks, I discovered another trick that made a noticeable difference to my earnings. HillTopAds also offers popunder ads, and combining them with Video VAST proved to be surprisingly effective. Because the popunder is triggered when the visitor clicks the play button, the impression is generated at the exact moment the user starts watching the video. Meanwhile, the pre-roll VAST ad is displayed inside the player, allowing both formats to work together without requiring any additional user interaction.
This combination significantly increased my overall revenue compared to using Video VAST alone. Of course, it's important not to overload the site with too many ads, but a well-balanced setup can provide an excellent compromise between user experience and profitability. Overall, a good experience so far with this company.
