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“Adavice”/  “1Win

How I can promote credit score offer

  • Investigate the competition.
    • see which landers are producing
    • which traffic sources are producing
  • Determine the demographics
  • Find the same offer(s) on two different networks for split testing
  • Make at least 3 different (but similar) landers for split testing
  • Establish a reasonable budget (no less that $500 and preferably more
Have you done any of these yet?
 
Bank of America gives that to you free :D They want me to know I am good for the money ...
I am probably an exception ... I would have no interest ;)
Who's interested;
  • People that need loans (home mortgage, auto, similar) need to know that data in advance ... that is pretty general traffic
  • Adults
  • 20 - 40 years-old

Geo-fencing areas by income might help. 70% to 110% of median income would be my guess -- expensive ads $8/CPM ?
 
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