How does blog commenting affect the SEO ranking of a website?
How does blog commenting affect the SEO ranking of a website?
- Thread starter exoticaleathers
- Start date
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- Tags
- seo + ecommerce
Look, if you’re still scouring the internet for "High PR Blog Commenting Lists" like it’s 2008, I’ve got a bridge to sell you. But since you asked, let’s break down how this "strategy" actually affects your ranking in 2025.
Most people think leaving a comment is a shortcut to getting a backlink. Reality check: 99.9% of blog comment links are nofollow. This means they don't pass "link juice" or authority. Google isn't stupid; they realized decades ago that letting any random person with a keyboard manipulate their rankings via a WordPress comment section was a bad idea.
If you’re doing it for the "link," you’re wasting your time. If you’re doing it to actually talk to people in your industry, keep going. But let's be honest, you were looking for the shortcut, weren't you?
asphero
New Member
Blog commenting still has some value in 2025, but it's changed a lot.
The SEO impact:
- Most blog comments are nofollow now, so direct link juice is minimal
- But it can still drive referral traffic if the blog is active
- Google may see it as a signal of engagement
What works better now:
Reddit and forum commenting. Google indexes Reddit heavily, and comments in relevant threads can actually rank for long-tail keywords. Plus you get direct traffic from people reading the thread.
The key is finding low-competition threads (<5 comments) where your input actually gets seen. I use a desktop tool to filter these - search "wappkit reddit" if curious.
Blog commenting isn't dead, but there are better places to spend your time for SEO impact.
The SEO impact:
- Most blog comments are nofollow now, so direct link juice is minimal
- But it can still drive referral traffic if the blog is active
- Google may see it as a signal of engagement
What works better now:
Reddit and forum commenting. Google indexes Reddit heavily, and comments in relevant threads can actually rank for long-tail keywords. Plus you get direct traffic from people reading the thread.
The key is finding low-competition threads (<5 comments) where your input actually gets seen. I use a desktop tool to filter these - search "wappkit reddit" if curious.
Blog commenting isn't dead, but there are better places to spend your time for SEO impact.
Hi @exoticaleathers
Directly, it has almost zero impact on rankings because most modern comment sections use rel="nofollow" links, which Google ignores.
However, please don't write it off entirely; insightful comments drive referral traffic and build brand awareness, which are valuable user signals.
Think of it as a networking strategy: building relationships with site owners through comments can lead to real guest post opportunities later, which do help your SEO significantly. Just avoid spamming; quality is key here.
Best,
Nikodem | MyLead
LocoYoko Coffee
New Member
Thanks for sharing, this is helpful.
secondnumber.io
New Member
links placed in blog comments are typically marked as nofollow, meaning they don’t pass ranking authority or have a direct impact on search engine positions. However, they can still be valuable by generating referral traffic, increasing brand exposure, and helping your name appear naturally across relevant discussions online.
secondnumber.io
New Member
Blog commenting can help SEO slightly by driving traffic and creating backlinks, but only if the comments are relevant, high-quality, and on reputable sites spammy or low value comments won’t improve rankings.
Blog commenting helps SEO by improving engagement, driving referral traffic, building relationships and earning relevant backlinks when done naturally, though it works best as a supportive strategy rather than a primary ranking factor.
zenith peak agency
New Member
exoticaleathers
Blog commenting is more about building relationships and driving referral traffic these days than passing direct link juice. While most links are nofollow, being active on high-authority niche blogs can still help with brand visibility and indexing. Do you usually focus on high-traffic blogs or stick to smaller, more relevant ones?
Blog commenting is more about building relationships and driving referral traffic these days than passing direct link juice. While most links are nofollow, being active on high-authority niche blogs can still help with brand visibility and indexing. Do you usually focus on high-traffic blogs or stick to smaller, more relevant ones?
StevenTR99
Member
Blog commenting by itself does almost nothing for rankings today because most comment links are nofollow and Google ignores them for authority signals, but it can still help indirectly if you use it for visibility and referral traffic on relevant sites in your niche. Real value comes when comments drive actual clicks, brand searches, or relationships that lead to proper mentions and links later, while mass commenting for backlinks is usually seen as spam and can even hurt trust signals. Treat it as networking and audience building, not as a link building tactic, and focus your SEO effort on content quality, site structure, and earning real editorial links.
SEOFox
New Member
As mentioned earlier, links from comments generally don't pass SEO value, while high-quality comments can only indirectly influence traffic and trust.
However, mass, generic comments like "Great article, visit my site" can be perceived as spam. At best, such links will be ignored; at worst, they may damage the domain's reputation.
However, mass, generic comments like "Great article, visit my site" can be perceived as spam. At best, such links will be ignored; at worst, they may damage the domain's reputation.
GrabsSnoop
Member
I’ve noticed blog comments help a bit if they’re on real, active sites and you’re adding something useful, but they won’t move mountains on their own. I started being more intentional after reading the SEO for ChatGPT guide, which pushed me to focus on authority signals rather than chasing random links. Genuine engagement plus consistent brand mentions seems to make the small gains stick.
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Batruhant
Member
I’ve seen blog commenting help a bit with referral traffic and brand visibility, but it usually moves the needle only if the comments are thoughtful and placed on active, relevant blogs. What made a bigger difference for me was mixing that with professional seo solutions, which gave me stronger links and a cleaner site structure. That combo made the gains from commenting more noticeable without feeling like busywork.
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GrabsSnoop
Member
I’ve found blog comments help only if they’re real, add value, and come from relevant sites. They won’t boost rankings much, but they can bring traffic and build connections.
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