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Case Study Driving Traffic to Spain Dating Offer: Achieving a 31.6% ROI in Two Weeks

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Affiliate Manager
AdsEmpire - CPA Network with Exclusive Dating offers!
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Vertical: Dating
GEO: Spain

Affiliate Network: AdsEmpire
Offer: Buscarollos.es

Source: TrafficJunky
Ad Format: Banner 305x99

Offer: Buscarollos.es
Payment Model: CPL (SOI)
Payout: CPL SOI WEB $3.5 / MOB $3.0
Period: 01.02 – 07.02.2024

In this case study, we share the successful experience our partner has gained in driving traffic from the TOP source, Pornhub, to AdsEmpire dating offers. The affiliate collaborated with the TrafficJunky ad network, which perfectly covers the costs of any advertising campaign, and this decision proved to be the right one. Why? Read on to find out!

Selecting an Offer
Our partner has long wanted to launch Spain, a location abundant with relatively cheap traffic. This GEO is highly appealing for driving, and besides, advertisers give it good rates. After discussing all the details and clarifying the request, manager presented the affiliate with a local offer – Buscarollos.es, featuring rates of CPL SOI $3.0 for MOB and $3.5 for WEB

Traffic Running Strategy and Banner Format
To avoid overspending, our partner prioritized popular targeting in order to reach a significant portion of the audience and maximize profits. They opted for the 305x99 Header banner format, perfectly suited for their purposes, ensuring users instantly see the ad without the hassle of unnecessary scrolling. Additionally, affiliate implemented several other adjustments, including adding Wi-Fi, the Chrome browser, and Pornhub.

Creatives

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Our partner sought promo materials for their campaign in various ways, such as:
1. Selecting their TOP concepts and augmenting them with new pictures.
2. Conducting research on Pornhub and choosing the ones that best met the requirements of this source.
3. Using Adplexity.

The advertising campaign involved 6 banners featuring different concepts. The effectiveness results are outlined below.

Campaign Targeting and Settings
Device: Mobile
Source: Pornhub Mobile Header
GEO: Spain
Ad Format: Display 305x99
Frequency Capping: 4 times to a visitor every 24 hours (AdsEmpire always recommends using this targeting)
Browser: Chrome
Mobile Connection: Wi-Fi
CPM: $0.045


Results
For several days following the launch, there were no changes observed. However, our affiliate decided to wait, accumulating sufficient data for optimization purposes. Within the two-week span of the campaign, the partner deactivated two banners surpassing the CPA target, effectively preventing budget depletion. Additionally, they opted to reallocate volumes according to the payback level.

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Results From the Affiliate Network

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Conclusions
In 15 days, our affiliate managed to get the following results:
Conversions: 521
Costs: $1,187.53
Revenue: $1,563.00
Profit: $375.47
ROI: 31.6%

When the affiliate understands the approach and optimizes the advertising campaign, he can further increase the volume and scale with AdsEmpire.

Attaining such outstanding results is achievable for all our partners, whether through this offer or another. Sign up now, and we'll help you choose the best offer and GEO.

Begin driving traffic with AdsEmpire today!

Сontact @ViktoriiaAE directly on Telegram or live:.cid.6051636583a41b6f on Skype for quick approval or any questions.
 
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