Recently...I had posted A topic review (on this forum) about MobiCow, detailing my experiences and
success(es) (dont know how to spell that...), as well as pros and cons that I liked about
MobiCow. Recently Dominic (the account manager) has asked me to do A case study
so that the good folks at MobiCow could use the data for internal testing.
I happily agreed. Now if your wondering, why should I let him have my data (for all the realist out there)
the terms we agreed upon was so that I can post A case study review (like this one) and post it to other
internet marketing forums as well. What is in it for me is that doing so will help get brand awareness back
to my blog.
ANYWAYS back to the case study...this case study won't make that much sense if you hadn't read my
MOBICow review, so I suggest you peep through it. We will be testing the following:
To name A few there could be quite A bit of factors that will affect my campaign such as:
But for now we are just going to test out what I had mentioned earlier in the above.
So to recap what we are doing here....basically I am putting MobiCow to the test. I am pretty excited
for this case study.
The actual running of the campaign will happen sometime this week. I will post on this thread when we
are about to launch. This may be A good thread to subscribe to for people who are curious about running
traffic with MobiCow or are just curious about Mobile Marketing within itself.
Cant wait.
Speak Soon!
-Prince
success(es) (dont know how to spell that...), as well as pros and cons that I liked about
MobiCow. Recently Dominic (the account manager) has asked me to do A case study
so that the good folks at MobiCow could use the data for internal testing.
I happily agreed. Now if your wondering, why should I let him have my data (for all the realist out there)
the terms we agreed upon was so that I can post A case study review (like this one) and post it to other
internet marketing forums as well. What is in it for me is that doing so will help get brand awareness back
to my blog.
ANYWAYS back to the case study...this case study won't make that much sense if you hadn't read my
MOBICow review, so I suggest you peep through it. We will be testing the following:
- Lead quality
- Cost per acquisition of lead
- The raw sheer traffic count
- Responsiveness of leads
To name A few there could be quite A bit of factors that will affect my campaign such as:
- Niche I am targeting
- Offers I am promoting
- Copywriting of emails
- Copywriting of ads
- Copywriting of subject lines
- etc etc
But for now we are just going to test out what I had mentioned earlier in the above.
So to recap what we are doing here....basically I am putting MobiCow to the test. I am pretty excited
for this case study.
The actual running of the campaign will happen sometime this week. I will post on this thread when we
are about to launch. This may be A good thread to subscribe to for people who are curious about running
traffic with MobiCow or are just curious about Mobile Marketing within itself.
Cant wait.
Speak Soon!
-Prince