36-Point SEO Copywriting Checklist [2021]

[Honeybadger]

Alexa's 2021 checklist for writing blog posts

Read the whole post to read full explanation and understand each action point in the list

36-Point Checklist for Writing a Fully Optimized Blog Post - Alexa Blog

Use this 36-point writing checklist to make sure you fully optimize your blog posts for readers, search crawlers, and your marketing goals.

blog.alexa.com

1. Create a starter headline
2. Identify your audience
3. Know your purpose
4. Assign one primary keyword
5. Use the primary keyword in the headline
6. Assign a few secondary keywords
7. Write 300+ words
8. Add value
9. Show, don’t tell
10. Use the active voice
11. Write for an eighth-grade reading level
12. Don’t steal content
13. Provide proper sources
14. Use subheadings
15. Use the primary keyword in at least one subheading
16. Break up big paragraphs
17. Highlight important information
18. Add supporting graphics
19. Ensure that images are the right size
20. Add the primary keyword to the image alt tag
21. Use the primary keyword in the image file name and title
22. Avoid image copyright infringement
23. Use the primary keyword in the page title
24. Use the primary keyword in the meta description
25. Use the primary keyword in the first paragraph
26. Use the primary keyword near the end of the copy
27. Use the primary keyword naturally in the copy
28. Use each secondary keyword at least once in the copy
29. Add links to relevant internal pages
30. Add links to other high-quality webpages
31. Set outbound links to open a new page
32. End with a call-to-action
33. Write additional headlines
34. Optimize for social sharing
35. Perform a final copy edit
36. Check on-page SEO

 

[Revglue]

very informative post. thanks for sharing.

 

[PureLander]

Bookmarked Thanx for sharing

- Samira

 

[Graybeard]

1. Learn how and when to use trigger words (and what they are --and those specific to your audience).
2. Use colloquial grammar that is common to your audience.
3. Use spellcheck so you don't look stupid --misspelled words are a red flag to a reader if their IQ is above a carrot
   Be careful of you, your, you're, it's, it and words like spell check that get past the spellcheck app