I
Infojungle
Guest
According to a recent survey on UK households conducted by Oxford Internet Survey 2005, people go online for any of the following 20 main reasons. I have included % of active internet users that go online for any particular reason
Check email 92%
Product Info 87%
Surf/Browse 83%
Look up facts 78%
Plan travel 77%
Buy online 74%
Info on local events 66%
News 61%
Instant messaging 56%
Download Music 53%
Play Games 48%
Bank Online 45%
Look for Jobs 42%
School Material 40%
Download/watch videos 33%
Listen to radio 33%
Chat 26%
Genealogy 22%
Distance Learning 21%
Read Blogs 17%
Source: http://www.oii.ox.ac.uk/research/?rq=oxis/index
Most of the big players, Google, Yahoo, MSN, Apple Itunes provide a service to meet the reasons above but I am sure there is room for small webmaster players.
Check email 92%
Product Info 87%
Surf/Browse 83%
Look up facts 78%
Plan travel 77%
Buy online 74%
Info on local events 66%
News 61%
Instant messaging 56%
Download Music 53%
Play Games 48%
Bank Online 45%
Look for Jobs 42%
School Material 40%
Download/watch videos 33%
Listen to radio 33%
Chat 26%
Genealogy 22%
Distance Learning 21%
Read Blogs 17%
Source: http://www.oii.ox.ac.uk/research/?rq=oxis/index
Most of the big players, Google, Yahoo, MSN, Apple Itunes provide a service to meet the reasons above but I am sure there is room for small webmaster players.
