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What are Angles?

Discussion in 'General Affiliate Marketing Forum' started by EymardSiojo, May 11, 2013.

  1. EymardSiojo

    EymardSiojo GRIND! affiliate


    What are angles?
    Is it the approach? I am really lost .. haha.
    They say, the landers needs to be tested, ad copy needs to be tested, and Angles need to be tested.
    I asked it coz I can't seem to find some good post about this angle thing in Google (or because I am noob)

    Can anyone please post it in details or make examples for us?

    Thanks a lot
  2. terraleads
  3. azgold

    azgold Super Moderator Super Mod moderator affiliate

    You are correct. The angle or slant of written content is the way you approach it. You can take one subject and write about it from a number of different perspectives.

    For example: if your landing page is about a paid download, you can do one version that targets a specific age or social group and says the download will associate them with the popular crowd already using it; another that tells the potential buyer why or how your download will make their life easier/better; yet another version will let them know that your download will make them crazy sexy.

    I've never done this for a landing page, so those examples may be preposterous but hopefully, you get the idea.

    If I were writing articles around the topic of strawberries, I'd consider:

    - strawberry recipes
    - strawberries as a natural food cure
    - homemade strawberry facial masks
    - dried strawberries - how to and uses (2 articles)
    - drinks made with strawberries
    - etc. maybe even how to grow and preserve them
    - why you should eat strawberries
    - why you shouldn't eat strawberries
    - how strawberries make you healthier
    - etc., etc.

    Most of the information comes one research session yet gives me enough info for a bunch of articles, each using a different slant (approach).

    Sorry, I've probably over explained in my attempt to simplify. I tend to.
  4. EymardSiojo

    EymardSiojo GRIND! affiliate

    Thanks man!
    It helped me a lot.. :D
    Explained it so well..
  5. azgold

    azgold Super Moderator Super Mod moderator affiliate

    Yay! Glad it helped. :)
  6. Andy Haskins

    Andy Haskins Affiliate affiliate

    Brilliant example by azgold.

    Also think of it in terms of demographics and targeting, angles for a dating site might include targeting sports fans or people with different hobbies.

    As mentioned above, it's about a number of different perspectives
  7. azgold

    azgold Super Moderator Super Mod moderator affiliate

    Thank, Andy!

    I forgot to mention that I do a keyword check first, to make sure there are people wanting to read that particular slant. Well, unless I'm simply writing something just because I want to. :)

    Of course, you probably do that anyway but just in case, thought I'd mention it.

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