Graybeard
Well-Known Member
Good blog post to read about social media demographics to develop better segmentation strategies.
Social Media Demographics to Inform a Better Segmentation Strategy
>>>The best marketers you’ll come across don’t sleep until they have a better idea on their audience and segmentation strategy. It truly pays to have your message reach the right people at the right time. In the social media industry, your audience demographics can change in what seems like overnight. The challenge of reaching new audiences has never been harder, but grasping up-to-date data on social media demographics helps.<<<
I think this may be from 2016 data but you can pay to get the latest
Like everything free there is an ulterior motive
Social Media Demographics to Inform a Better Segmentation Strategy
>>>The best marketers you’ll come across don’t sleep until they have a better idea on their audience and segmentation strategy. It truly pays to have your message reach the right people at the right time. In the social media industry, your audience demographics can change in what seems like overnight. The challenge of reaching new audiences has never been harder, but grasping up-to-date data on social media demographics helps.<<<
I think this may be from 2016 data but you can pay to get the latest
Like everything free there is an ulterior motive 
