Register

The Most Active and Friendliest
Affiliate Marketing Community Online!

Register
“Propeller”/  Direct Affiliate

Social bookmarking sites

Now it's getting off topic though. Viral marketing is not synonymous with Social Media Marketing. You can marketing virally (i.e. ebooks, etc), and never engage social media sites.

I am also not sure who has the free time to do SEO to just "bless" a random plumber with business.

In my opinion, if you are doing SEO and not leveragin Social Media sites, you are missing out. for example, you can see references to a websites poularity on StumbleUpon in the Google search results. I am fairly confident that Google would not waste the time to have it a part of the search results if they did not take its popularity on SU into consideration.

Please know that my goal is not to argue for the sake of arguing. I have just seen very good results from using Social Media in conjunction with SEO.

Anthony
 
"but branding is about credibility and trust building...which leads to conversion...and that's where social media's main strength lies...in branding and building a following...not advertising and direct sales."


This was my whole point as social marketing is hard to use for over 50% of sites, just like the local plumber, it is not the most effective tool for that type of site.

Each form of marketing has its own places, as I had stated above, you do not advertise a rock guitar in a gardening magazine. It is about using the right methods for each particular site.

I use socail media all the time, but it is by no means a cure all for all sites and energy can be spen with little to no return if not used correctly and on the right type of site.

Now, I just stated something similar to this on another thread. There are sites that PPC will not work for, there are sites that social will not work for, but there are none that SEO will not work for.

But, as stated, they all have their part, and I use them all.
 
Ok, I will go further, decide on any site theme and I will make 2 of them, someone do all the social media they want on one with affiliate links, I will do the other with seo and we can track for 6 months and the seo site will have a higher volume of sales. I will even do the social also.

"I am also not sure who has the free time to do SEO to just "bless" a random plumber with business."

I would!
 
I decided to try the StumbleUpon account and put $25 in it. My curiosity is peaked now and I want to see if that type of advertising will work for an insurance agent. I'm pretty sure the budget will get spent quick, so I'll repost the sucess or failure of it. I do agree that SEO and PPC work better for insurance websites - that's what I do :)
 
jcorkern said:
This was my whole point as social marketing is hard to use for over 50% of sites, just like the local plumber, it is not the most effective tool for that type of site.
Click to expand...

You could use the social media sites to brand the plumber. For example, who hasn't heard of "Joe the Plumber" right? Granted, that's because of the election...but what if we created a newsworthy campaign around socially branding a plumber, and perhaps a video blog with a weekly "TV Show" about plumbing tips etc...and submitted that through social media sites...etc...

In time, that plumber would get recognition with the content they are providing through social networking...and BAM! Branding begins.

And yes, his site would end up getting more traffic as a result, and with the proper marketing process in place (which most plumbers don't have on their websites at all)...you convert/set more appointments etc...

Obviously, there's holes in this little bit of text I placed here...but we could expand this into a full-on social marketing plan.

:cool:
 
Joseph Ratliff said:
You could use the social media sites to brand the plumber. For example, who hasn't heard of "Joe the Plumber" right? Granted, that's because of the election...but what if we created a newsworthy campaign around socially branding a plumber, and perhaps a video blog with a weekly "TV Show" about plumbing tips etc...and submitted that through social media sites...etc...

In time, that plumber would get recognition with the content they are providing through social networking...and BAM! Branding begins.

And yes, his site would end up getting more traffic as a result, and with the proper marketing process in place (which most plumbers don't have on their websites at all)...you convert/set more appointments etc...

Obviously, there's holes in this little bit of text I placed here...but we could expand this into a full-on social marketing plan.

:cool:
Click to expand...


Wanna do it for one of my clients? lol. I'll let you :)
 
I just read the above posts, and I may have mis-read the intention of this thread...for which I would apologize if I have...

Are we discussiing the direct advertising available on say...Facebook...like the PPC program? In that case, I totally agree with you jcorkern. ;)
 
I do not mind helping people, but not a client your getting paid for, but would do it for some random small business that is struggeling.

But, Believe me, I can't hold it against you for trying! ;)


And the idea of the "joe the plumber" thing could work to an extent. But I doubt he would get converting traffic.
 
sunkist219 said:
I decided to try the StumbleUpon account and put $25 in it. My curiosity is peaked now and I want to see if that type of advertising will work for an insurance agent. I'm pretty sure the budget will get spent quick, so I'll repost the sucess or failure of it. I do agree that SEO and PPC work better for insurance websites - that's what I do :)
Click to expand...

Did you pay $25 to become a sponsor or are you trying the StumbleUpon ads? My posts were referring to using SU for Social Marketing, but the advertising is certainly another angle.
 
jcorkern said:
And the idea of the "joe the plumber" thing could work to an extent. But I doubt he would get converting traffic.
Click to expand...

Build the brand...build the following...and yes, the conversions would go up...because you're targeting your traffic (you're in control of your audience)...and if "Mr.X Plumbing" is the first plumbing company that comes to mind when you need plumbing services...it increases conversions naturally.

True social marketing is not about direct sales (that's a common misconception)...it's about building the following of people that generates direct sales (builds a snowball over time that creates sales by the truckloads).

It's best to imagine social media as a "giant seminar" where you network with people...and eventually build relationships (and your brand) that lead to referrals and sales.
 
Joseph Ratliff said:
It's best to imagine social media as a "giant seminar" where you network with people...and eventually build relationships (and your brand) that lead to referrals and sales.
Click to expand...

I think that's a good way to look at it. I didn't know much about networking until I joined Twitter, and people started following me that were also in my niche. That kind of connection allows us to exchange leads, stories, and interesting thoughts in an immediate and dynamic way that would not be possible without the internet.
 
Hey Guys,

I thought I'd give you an update. I did try StumbleUpon ads and so far I've only got 18 impressions (lol). I think there aren't a lot of people who search for insurance on Stumble Upon. I've got 3 ratings - 2 good and 1 bad, so that's not bad. I wasn't sure anyone would actually like the site since it is a business. I'm going to keep running the ads and see if any leads are generated from it.
 
That's a great list of social bookmarking sites. I usually submit to the high ranking SB sites to get my posting index. It would really take long to build authority on these sites and takes continued efforts (votes/submission) but its one of the whitehat method that surely works in the long run.
 

Similar threads

Graybeard
Builds $300M Business - Social Media Influencers
Replies
0
Views
2K
Graybeard
Graybeard
MyLead
Official Social Media ebooks from MyLead
Replies
16
Views
4K
amberxue
A
Kenrik
Seeking Help Are you satisfied with Social media promo ads?
Replies
0
Views
1K
Kenrik
Kenrik
Q
Has Social Media Advertising Reached Saturation Point In 2023?
Replies
2
Views
1K
T J Tutor
T J Tutor
moneydrop2021
Content Post Planning
Replies
2
Views
1K
moneydrop2021
moneydrop2021
MI
Back