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Announcement Record Christmas business at admitad: 236.9 million US dollars revenue for advertisers in one month

Alex admitad

Active Member
· Revenue through the affiliate network grows by more than 160 percent in the Christmas period compared to the previous year.

· Publishers receive $12.4 million in commissions paid to publishers



Heilbronn, Germany. January 10th, 2018, - In the Christmas season, most consumers like to dig extra deep into their pockets. When it's all over, looking at the balance sheet is usually a real pleasure for traders. For admitad, which is one of the world's largest CPA networks, this year is particularly true: because the revenue generated via the affiliate network in the period from Black Friday on 24 November to 25 December was more than doubled compared with the previous year.


In the Christmas season of 2017, total sales amounted to 236.9 million US dollars. In 2016 it was 89.6 million US dollars. In the Christmas season 2017, a total of around 6.7 million articles were sold via admitad (2016:2.9 million). Publishers, who earn $12.4 million in the cost-per-action programs on every user action determined, have been paid $12.4 million this Christmas, more than twice as much as last year. In 2016, admitad paid 4.5 million US dollars.


China sales figures doubled,

USA sales figures increased sixfold


The largest sales increases were recorded by admitad in the USA (sixfold increase in sales compared to the previous year) and Canada (tenfold increase in sales compared to the previous year). Sales in China doubled. In Europe, the United Kingdom, Germany, Ukraine and France are among the top-selling markets for admitad.


"The record result of this Christmas season is like an additional Christmas gift for us," - says Alexander Bachmann, founder and CEO of admitad. Above all, the growth in cross-border e-commerce shows us how great the opportunities of affiliate marketing are in this area. This applies to marketers and publishers alike and is a great motivation boost at the beginning of the year. In the Christmas season of 2018, of course, we want to surpass the record result."
 
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