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Is link building relevant now?

Discussion in 'Search Engine Optimisation' started by wowtgp, Aug 30, 2013.

  1. wowtgp

    wowtgp Affiliate affiliate

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    Google is more inclined towards fresh content than anything else lately. You can see a lot of fresh content being ranked highly for a particular keyword without any backlinks whatsoever. Is it still relevant?
     
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  3. rohit21

    rohit21 Guest

    Google loves fresh content but link building is also relevant and important for a site to get in high rankings.
     
  4. vividlion

    vividlion Affiliate affiliate

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    I think it's still important. Fresh content is the foundation but to add that extra boost backlinks is loved by google to prove your site is popular in the eyes of google!
     
  5. penny101

    penny101 Affiliate affiliate

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    I was wondering the same thing, if you look at how long link building has been used on the internet AND the numerous posts stating that link building is not really effective any more it gets you thinking. Also remember Google js constantly messing around with there systems and do you actually know whether your link building works?
     
  6. thevirtualtraveler

    thevirtualtraveler Affiliate affiliate

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    Yes links are still a vital part of SEO along with valuable and unique content. Spammy backlinking tactics no longer work but if you do it right they play an important role in rankings. (Info is from Matt Callens SEO course)
     
  7. wowtgp

    wowtgp Affiliate affiliate

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    I have started a new blog and both of my articles are ranking no 5 and 2 respectively for particular keywords.
     
  8. NicheGuy

    NicheGuy Affiliate affiliate

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    I think Google, in particular, is now looking at link building as a scheme much like keyword stuffing was. It appears link building is going out of favor and link earning is the way to go and build relevance in this area.

    The old-school, super old-school link building tactic was leaving links on guestbooks, forums, open comments, do follow blogs, do follow links, all that kind of stuff. Obviously, you can see the results of that today, which are not good. I think the new version of that is participating in communities like these that are active and authentic and have real participation and real membership, in such a way that members of those networks, of those communities will notice you and then link to you organically. They'll find your stuff.

    But you better be authentically participating, or they'll think you're spam, and you better have that great content to back it up or you're not going to be earning those links.

    Google is trying to end the practice of link building and renew the practice of link earning. I think that's why you see so many SEOs embracing content marketing, and I think this shift is going to happen even more heavily over the next 6 to 12 months. So if you get ahead of the curve now, you're going to be in a good place next year and well into the future.
     
  9. wowtgp

    wowtgp Affiliate affiliate

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    Yep, spammy backlinks tantamount to downranking and heavy battering from Google.
     
  10. bauss

    bauss Affiliate affiliate

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    Yes it is. I rely a lot on link building to climb the rankings for my keywords, and whenever I stop building links my rankings usually drop a bit.
     
  11. ashishkashyap25

    ashishkashyap25 Affiliate affiliate

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    It depends on your strategy and approach to build back links. Are you buying it? Are you looking to build it naturally?

    These are the few question that need to be addressed before answering the question.

    Its pretty apparent that google is more inclined towards fresher and natural back links rather than the traditional way of doing it.
     
    4 people like this.
  12. ketul

    ketul Affiliate affiliate

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    It is very clear that content is king in SEO. Content not only attracts users but SE also. Yet focus to users while you write unique and descriptive content. And build less but quality and relevant back links that much better for you.
     
  13. hiredeveloper

    hiredeveloper Affiliate affiliate

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    According to the current algorithm updates there must require fresh and quality content. Also, Google consider relevant links to your site category otherwise it will drop it in to spam. Therefore, everyone is always trying to get relevant back links for their site.
     
  14. BuildMarketing

    BuildMarketing Affiliate affiliate

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    You can use Wicked Article Creator For Generate the best content for Search Engine Optimization
     
  15. Crystal2157

    Crystal2157 Affiliate affiliate

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    Yes, it is. Give freebies. Who doesn't like a freebie?! Online freebies are commonplace and they leave the visitor wanting more when they are well written and informative introductory materials. Moreover you can also try SEOclerks, SEOclerks is a marketplace from where you can hire an expert, and that expert will help you in providing backlinks at a cheap rate!
     
  16. Sonny Jr

    Sonny Jr Affiliate affiliate

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    Google don't care of Links these days, But links from relevant authority sites could help us get more from it.
     
  17. Pravin Parmar

    Pravin Parmar Affiliate affiliate

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    yes, link building is relevant for off page seo
     
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