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Importance of 404 page

marthakahnwald

Affiliate
affiliate
Hey guys,

Creating a custom 404 page on your website and reduce your website's bounce rate.
Many marketers ignore the significance of 404 page.
 
Last edited by a moderator:
AdCombo

Graybeard

Well-Known Member
affiliate
  1. Redirect 404's to your:
    document root (home or domain index page)
    redirect to a search of your website
    redirect to a custom google search and get some ad revenue if you have sufficient traffic
  2. Pop-up an ad offer you are either affiliated with or can sell this 404 traffic to
  3. Your server log will show the 404 and the URL that was requested if there is an error to correct
    --learn to read your server log and how to sort the 200,404,403 (other codes)
404 errors are a selling opportunity if you use them correctly
404 errors can also be a customer relations opportunity
Or both of the above^
 
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PureLander

Affiliate Manager
Affiliate Manager
Service Manager
affiliate
AffKit Ninja
Thank you @marthakahnwald :D
I've never knew that Microsoft's IIS 7.0, IIS 7.5, and IIS 8.0 servers define that bunch of HTTP substatus codes to indicate a more specific cause of that '''404 error''' ... :oops:
I really thought there was only one soft ver. of it (error 404) which means > The server is not found.

23812-3.png

- Samira
 

MarquittaGreen

Affiliate
affiliate
Hi

404 errors can be frustrating for users, so the main purpose of a 404 page is to turn the potential negative user experience of encountering an error into a positive one. The key to this is links. Links on 404 pages are so important because they give users a way out of the error page.
 

PureLander

Affiliate Manager
Affiliate Manager
Service Manager
affiliate
AffKit Ninja
Прошу подсказать, как ответить в существующую тему?
Может я делаю что то не так?
Прошу помочь.
Спасибо.
@Ilushikwnt ты не говоришь по английски?
как ответить в существующую тему здесь?
Screenshot - 05_07_2021 , 10_59_32.png

либо ... может быть .. я не понял :rolleyes:

- Samira
 

ChicoS

Affiliate
affiliate
404 errors can be frustrating for users, so the main purpose of a 404 page is to turn the potential negative user experience of encountering an error into a positive one. The key to this is links. Links on 404 pages are so important because they give users a way out of the error page.
 

Reveana

Affiliate
affiliate
404 errors can be frustrating for users, so the main purpose of a 404 page is to turn the potential negative user experience of encountering an error into a positive one. The key to this is links. Links on 404 pages are so important because they give users a way out of the error page.
But it doesn't always work out.
 
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