Hey guys,
Hope youre doing awesome!
I've developed a product - something like a superfood for specific pets. Now I do want to test the market acceptance.
So I've created a charge of 20 prototypes of the product, set up a website and store. How would you proceed at this point?
My plan is to create a little facebook/instagram campaign, aiming for like 500-1000 clicks on the product page. I'm also considering to buy like 10 recommendations and some feedback on the product.
The goal is to prove, that the product/niche is working, then find some investors.
Background:
I am running a successfull freelancer business for b2b marketing, sales and market research services in germany - so i do have some skills, experience and business contacts - in my last fulltime job i've been working marketing director. I'm booked like 3-4 working days a week for the rest of the year, spending the rest of my life time creating a new business.
I am able to pay some hundred euro here and there for a freelancer, some ads or whatever, but im able to create all basics by myself and im not willing to invest a big amount of money - business should be paid by investors or bootstrapped.
My endgoal is to create a scalable product-based business (digital or physical product), which doesn't require my personal workforce in the long run. If the mentioned product is not working, I'll have a lot of different business ideas in the pipeline.
Question:
What is wrong with my general and concrete plan and how could i do better?
Thank you for your reading-time. Looking forward to get some replies or interesting contacts.
Much love
Ray
Hope youre doing awesome!
I've developed a product - something like a superfood for specific pets. Now I do want to test the market acceptance.
So I've created a charge of 20 prototypes of the product, set up a website and store. How would you proceed at this point?
My plan is to create a little facebook/instagram campaign, aiming for like 500-1000 clicks on the product page. I'm also considering to buy like 10 recommendations and some feedback on the product.
The goal is to prove, that the product/niche is working, then find some investors.
Background:
I am running a successfull freelancer business for b2b marketing, sales and market research services in germany - so i do have some skills, experience and business contacts - in my last fulltime job i've been working marketing director. I'm booked like 3-4 working days a week for the rest of the year, spending the rest of my life time creating a new business.
I am able to pay some hundred euro here and there for a freelancer, some ads or whatever, but im able to create all basics by myself and im not willing to invest a big amount of money - business should be paid by investors or bootstrapped.
My endgoal is to create a scalable product-based business (digital or physical product), which doesn't require my personal workforce in the long run. If the mentioned product is not working, I'll have a lot of different business ideas in the pipeline.
Question:
What is wrong with my general and concrete plan and how could i do better?
Thank you for your reading-time. Looking forward to get some replies or interesting contacts.
Much love
Ray