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How to increase Google site ranking

If you want a tactic, it's time for Private Blog Network (PBN).
That's quite a hefty, & expensive suggestion. I would not suggest implementing a PBN as an initial SEO tactic.

Instead, I would suggest looking at improving content, reviewing your competition for your keyword focus, review your Social Media presence.
 
Five Ways to Improve your Site’s Ranking (SEO)
1. Publish Relevant Content
2. Update Your Content Regularly
3. Metadata
Title Metadata
Description Metadata
Keyword Metadata
4. Have a link-worthy site
5. Use alt tags
 
Make a good website for visitors and just ignore Google SEO altogether.
Reason: Google doesn't know what it wants from you -- how could you know what to bait them with anymore.
Remember, The Iron Age Empire of Rome fell -- you can visit the ruins in Rome, Italy (I did ;))

There are only two forces that unite men - fear and interest. --Napoleon Bonaparte
 
Google site ranking can be improved by good on page and off page activities. Create good content and build relevant backlinks to help rank keywords higher in search engines.
 
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