I understand that a landing page by itself will not last long under Google Adwords policy. So Do I build a website with content 1st then create a landing page to direct my adwords campaign to? I'm really confused as to wha tto do after you have chosen a product and built up a keyword list. How do I get off the ground? My "guru" prorams always asume you know what to do. I don't and that's why I keep uying these d**m rograns! Thanks in advance. for any advice and clarity.