Help With Converting Hits Into User Registrations

[kaymeis]

Hi I need a little help. I promote a forex platform on my forex blog. All I have to do is get visitors to open forex trading accounts on the platform. I've been averaging roughly 1000-2000 hits in my analytics since February.
I've also had two leads which turned out to be false. My problem is converting these hits into user registrations.How do I solve that?

Thanx in advance

 

[kaymeis]

I dont know about people not trusting the platform I'm promoting.But I do know the platform is licensed. It comes highly recommended by several forex review sites.

 

[DanielFIRE]

Make sure you are advertising to the right people, maybe a lot of people who arrive are looking for some forex-related information but they are not looking to register to a forex platform.

 

[kaymeis]

Make sure you are advertising to the right people, maybe a lot of people who arrive are looking for some forex-related information but they are not looking to register to a forex platform.

Any tips on how to advertise to the right people?

 

[alvisgray]

Conversion totally depend on relevant audience to promoting product. What is your targeting audience ??

 

[kaymeis]

Conversion totally depend on relevant audience to promoting product. What is your targeting audience ??

I'm looking at those looking to start out as forex traders.

 

[kaymeis]

I'm looking at those looking to start out as forex traders. Those who aspire to be forex traders.

 

[GHARETT]

Good to know about your looking at those looking. . .

 

[JamesLeeOnline]

I have the same problem.I run a website with affiliate offers.Getting enough hits but trouble getting conversions.Suggest me the same.

 

[DanielFIRE]

Any tips on how to advertise to the right people?

If you are advertising in adwords, look at the search terms that brought the traffic. A lot of times you check the search terms and see they are very different from what you thought people are looking for.

 

[kaymeis]

If you are advertising in adwords, look at the search terms that brought the traffic. A lot of times you check the search terms and see they are very different from what you thought people are looking for.

Thanx DanielFire. I sure appreciate the tip

 

[badboy_nick]

Any tips on how to advertise to the right people?

That's fairly straightforward - if you use Adwords PPC, pick keywords that are relevant to your product, BUT (this is important) attract visitors who are already further down the purchasing/decision tree. You don't want tyre-kickers that don't end up in conversions. Keyword examples:

- What is forex (related, but no good as you will attract the wrong crowd which ends in low conversions)
- best forex trading platform (much better as the customer is further up the decision tree and more likely to sign up)

Same goes for Facebook PPC. You want to target people who have money and might already have traded or invested in the past to ensure you get a high conversion rate and attract people who are likely to sign up.

The devil is all in the detail
Nick

 

[kaymeis]

Thanx Nick. Appreciated.