If you would like to have your AdWords campaing optimized by the Google AdWords Optimization Team, all you need to do is fill out a request forum that states your specific goals. The optimization team will review your website, campaign structure, ad text, and keywords. Google says that in 10 days or less they will send you customized recommendations to help you reach your goals.
This link will give you the details from Google
Inside AdWords: Complimentary campaign optimizations -- at your request
This link will give you the details from Google
Inside AdWords: Complimentary campaign optimizations -- at your request