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Google wants to be more than a way of searching for Web pages, the search company says: It wants to become an extension of a user's online memory.
To achieve that goal, Google on Wednesday launched a personalized Web search service that stores users' search histories, builds individualized search data into Web results and suggests related searches.
Called My Search History, the service, currently being beta tested, is available through Google Labs, the company's site for service prototypes. With the search-history release, Google Inc. joins competitors such as Ask Jeeves Inc., Amazon.com Inc.'s A9.com and Yahoo Inc. in attempting to make search more personal.
To achieve that goal, Google on Wednesday launched a personalized Web search service that stores users' search histories, builds individualized search data into Web results and suggests related searches.
Called My Search History, the service, currently being beta tested, is available through Google Labs, the company's site for service prototypes. With the search-history release, Google Inc. joins competitors such as Ask Jeeves Inc., Amazon.com Inc.'s A9.com and Yahoo Inc. in attempting to make search more personal.
