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Email marketing Strategy

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Albertomax1

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Considering emailing Biz Op folks by proxy

will be emailing cpa offers, no purchase, no out of pocket.

will be scraping the emails.....

should be able to acquire lots of emails this way.

Your thoughts...???
..
 
Scraped data is the worst for B2C. You will very likely end up with lots of bounces and spam traps which will get your account shut down quickly.

I've been promoting affiliate / CPA offers using email for over 16 years.

I heavily promote PPL (pay per lead...lead generation) offers. This is because there is no credit card / purchase required to complete an offer. All a user has to do is fill out a form, so conversion rates are typically much higher compared to offers that require a sale to be made.

I favor offers that have a make, get or save money benefit to them, as they have overall worked the best. They also tend to have the greatest mass appeal (will be of interest to a large general audience), so the potential exists to produce high volume and they are fairly easy to cross promote on the back-end.

Some of the verticals (niches) I have done extremely well with are: education, insurance, loans, debt, credit, mortgage, assistance, discount offers, homeowner offers, etc...

The bulk of the offers that I promote pay $20-$40 per lead, but I also promote offers that pay more and less. You don't want to get too caught up on what an offer pays because how well it converts is just as important. For example, if you have an offer that pays $9, but if it converts at 2X or more of a $20 offer, then it will perform about the same or possibly better. At the same time, if you have an offer that pays $90 and it converts poorly, it may not even be worth promoting.

Bottom line: it's far easier to get someone fill out a short form than to get them to pull out their credit card and make a purchase. So why struggle with trying to sell this or that, when you can provide free information that users want/need and get paid well doing it.

I drive traffic by acquiring 3rd party email data, which is data that the users have shown an interest in a specific vertical(niche) and have given permission to receive messages from third parties. You get the opt-in record for every user and it's 100% can-spam compliant.

By acquiring data, I'm building assets that I then own and can market to over and over at very low cost. So I control and can drive traffic on-demand to the offers I'm promoting. Which is key to CPA / affiliate marketing success. However, 3rd party data will rarely be as responsive as a high-quality opt-in list you build yourself. But it really doesn't matter because it is much cheaper and highly scalable compared to convention list building.

You don't want to just buy data blindly and you want to get it from reputable sources. You should always test a small, but adequate size sample and see how it performs. Then based on your test you will have a much better idea how quickly it will take to get break-even and what it is really worth to you.

The key to making it work long term is to always be collecting your opens / clickers, segmenting, and removing unresponsive users. That way over time you are building smaller, but more responsive lists that you should eventually be able to send less and make more with each mailing. Essentially you are converting the data from quantity to quality.

Basically, I monetize the data using PPL offers because they offer the path of least resistance to generating conversions($$$) and converting the data into cash producing assets. So it's really been the combination of the two PPL and data acquisition that has worked so well for me.

Obviously, there is more to it, but done right it can be extremely profitable. Everyone that I know that is in the business and knows what they are doing, for the most part, does 6-7 figures. While that's a huge range, much comes down to one's ability to scale and effectively build / manage the infrastructure needed to scale.

That's the right way to do it.
 
Scraped data is the worst for B2C. You will very likely end up with lots of bounces and spam traps which will get your account shut down quickly.

I've been promoting affiliate / CPA offers using email for over 16 years.

I heavily promote PPL (pay per lead...lead generation) offers. This is because there is no credit card / purchase required to complete an offer. All a user has to do is fill out a form, so conversion rates are typically much higher compared to offers that require a sale to be made.

I favor offers that have a make, get or save money benefit to them, as they have overall worked the best. They also tend to have the greatest mass appeal (will be of interest to a large general audience), so the potential exists to produce high volume and they are fairly easy to cross promote on the back-end.

Some of the verticals (niches) I have done extremely well with are: education, insurance, loans, debt, credit, mortgage, assistance, discount offers, homeowner offers, etc...

The bulk of the offers that I promote pay $20-$40 per lead, but I also promote offers that pay more and less. You don't want to get too caught up on what an offer pays because how well it converts is just as important. For example, if you have an offer that pays $9, but if it converts at 2X or more of a $20 offer, then it will perform about the same or possibly better. At the same time, if you have an offer that pays $90 and it converts poorly, it may not even be worth promoting.

Bottom line: it's far easier to get someone fill out a short form than to get them to pull out their credit card and make a purchase. So why struggle with trying to sell this or that, when you can provide free information that users want/need and get paid well doing it.

I drive traffic by acquiring 3rd party email data, which is data that the users have shown an interest in a specific vertical(niche) and have given permission to receive messages from third parties. You get the opt-in record for every user and it's 100% can-spam compliant.

By acquiring data, I'm building assets that I then own and can market to over and over at very low cost. So I control and can drive traffic on-demand to the offers I'm promoting. Which is key to CPA / affiliate marketing success. However, 3rd party data will rarely be as responsive as a high-quality opt-in list you build yourself. But it really doesn't matter because it is much cheaper and highly scalable compared to convention list building.

You don't want to just buy data blindly and you want to get it from reputable sources. You should always test a small, but adequate size sample and see how it performs. Then based on your test you will have a much better idea how quickly it will take to get break-even and what it is really worth to you.

The key to making it work long term is to always be collecting your opens / clickers, segmenting, and removing unresponsive users. That way over time you are building smaller, but more responsive lists that you should eventually be able to send less and make more with each mailing. Essentially you are converting the data from quantity to quality.

Basically, I monetize the data using PPL offers because they offer the path of least resistance to generating conversions($$$) and converting the data into cash producing assets. So it's really been the combination of the two PPL and data acquisition that has worked so well for me.

Obviously, there is more to it, but done right it can be extremely profitable. Everyone that I know that is in the business and knows what they are doing, for the most part, does 6-7 figures. While that's a huge range, much comes down to one's ability to scale and effectively build / manage the infrastructure needed to scale.

That's the right way to do it.

Thank you for this very informative reply.

I will be using Email Marketing for Business of Any Size - Elastic Email

so send emails. cost may be around 30 -40 monthtly.

for about 30K email contacts and to send 30k emails monthly.

From reading other posts in this email marketing section of the forum

it appears I can get a much better price and more volume...your thoughts...??
 
Thank you for this very informative reply.

I will be using elastice email

so send emails. cost may be around 30 -40 monthtly.

for about 30K email contacts and to send 30k emails monthly.

From reading other posts in this email marketing section of the forum

it appears I can get a much better price and more volume...your thoughts...??

Looks almost way too cheap? 31 USD for 500,000 email credits? But hey, you can always buy a small amount of credits and give it a go, almost tempted to do it myself too.

If you get serious about your e-mail marketing feel free to send me a PM and I'll give you my Skype. I'm working full time with e-mail affiliate marketing and improving everyday.
 
Hi guys... as I see the members from this thread are interested in email marketing... just a quick headsup, a colleague of us, Serena, will be @ Mailcon in a couple of days! Should anyone be around, she would love to meet, even if you are not attending the actual event. (Its in NYC, just before ASE, which Kimia will also be at :) )

Anyways if your interested connect at info@kimia.mobi
 
Hi guys... as I see the members from this thread are interested in email marketing... just a quick headsup, a colleague of us, Serena, will be @ Mailcon in a couple of days! Should anyone be around, she would love to meet, even if you are not attending the actual event. (Its in NYC, just before ASE, which Kimia will also be at :) )

Anyways if your interested connect at info@kimia.mobi

I will email at info@kimia.mobi for more info on the email marketing.
Thank you
 
Does anyone know good sources for email traffic...?

maybe a company that has an email database that we can pay
to send to.

Thanks in advance.
 
Scraped data is the worst for B2C. You will very likely end up with lots of bounces and spam traps which will get your account shut down quickly.

I've been promoting affiliate / CPA offers using email for over 16 years.

I heavily promote PPL (pay per lead...lead generation) offers. This is because there is no credit card / purchase required to complete an offer. All a user has to do is fill out a form, so conversion rates are typically much higher compared to offers that require a sale to be made.

I favor offers that have a make, get or save money benefit to them, as they have overall worked the best. They also tend to have the greatest mass appeal (will be of interest to a large general audience), so the potential exists to produce high volume and they are fairly easy to cross promote on the back-end.

Some of the verticals (niches) I have done extremely well with are: education, insurance, loans, debt, credit, mortgage, assistance, discount offers, homeowner offers, etc...

The bulk of the offers that I promote pay $20-$40 per lead, but I also promote offers that pay more and less. You don't want to get too caught up on what an offer pays because how well it converts is just as important. For example, if you have an offer that pays $9, but if it converts at 2X or more of a $20 offer, then it will perform about the same or possibly better. At the same time, if you have an offer that pays $90 and it converts poorly, it may not even be worth promoting.

Bottom line: it's far easier to get someone fill out a short form than to get them to pull out their credit card and make a purchase. So why struggle with trying to sell this or that, when you can provide free information that users want/need and get paid well doing it.

I drive traffic by acquiring 3rd party email data, which is data that the users have shown an interest in a specific vertical(niche) and have given permission to receive messages from third parties. You get the opt-in record for every user and it's 100% can-spam compliant.

By acquiring data, I'm building assets that I then own and can market to over and over at very low cost. So I control and can drive traffic on-demand to the offers I'm promoting. Which is key to CPA / affiliate marketing success. However, 3rd party data will rarely be as responsive as a high-quality opt-in list you build yourself. But it really doesn't matter because it is much cheaper and highly scalable compared to convention list building.

You don't want to just buy data blindly and you want to get it from reputable sources. You should always test a small, but adequate size sample and see how it performs. Then based on your test you will have a much better idea how quickly it will take to get break-even and what it is really worth to you.

The key to making it work long term is to always be collecting your opens / clickers, segmenting, and removing unresponsive users. That way over time you are building smaller, but more responsive lists that you should eventually be able to send less and make more with each mailing. Essentially you are converting the data from quantity to quality.

Basically, I monetize the data using PPL offers because they offer the path of least resistance to generating conversions($$$) and converting the data into cash producing assets. So it's really been the combination of the two PPL and data acquisition that has worked so well for me.

Obviously, there is more to it, but done right it can be extremely profitable. Everyone that I know that is in the business and knows what they are doing, for the most part, does 6-7 figures. While that's a huge range, much comes down to one's ability to scale and effectively build / manage the infrastructure needed to scale.

That's the right way to do it.
Very informative.
Where do you buy the database and do you know any trusted solo ad vendor? And
I would like to connect with you through Skype .please provide your I'd.
Thanks
 
Scraped data is the worst for B2C. You will very likely end up with lots of bounces and spam traps which will get your account shut down quickly.

I've been promoting affiliate / CPA offers using email for over 16 years.

I heavily promote PPL (pay per lead...lead generation) offers. This is because there is no credit card / purchase required to complete an offer. All a user has to do is fill out a form, so conversion rates are typically much higher compared to offers that require a sale to be made.

I favor offers that have a make, get or save money benefit to them, as they have overall worked the best. They also tend to have the greatest mass appeal (will be of interest to a large general audience), so the potential exists to produce high volume and they are fairly easy to cross promote on the back-end.

Some of the verticals (niches) I have done extremely well with are: education, insurance, loans, debt, credit, mortgage, assistance, discount offers, homeowner offers, etc...

The bulk of the offers that I promote pay $20-$40 per lead, but I also promote offers that pay more and less. You don't want to get too caught up on what an offer pays because how well it converts is just as important. For example, if you have an offer that pays $9, but if it converts at 2X or more of a $20 offer, then it will perform about the same or possibly better. At the same time, if you have an offer that pays $90 and it converts poorly, it may not even be worth promoting.

Bottom line: it's far easier to get someone fill out a short form than to get them to pull out their credit card and make a purchase. So why struggle with trying to sell this or that, when you can provide free information that users want/need and get paid well doing it.

I drive traffic by acquiring 3rd party email data, which is data that the users have shown an interest in a specific vertical(niche) and have given permission to receive messages from third parties. You get the opt-in record for every user and it's 100% can-spam compliant.

By acquiring data, I'm building assets that I then own and can market to over and over at very low cost. So I control and can drive traffic on-demand to the offers I'm promoting. Which is key to CPA / affiliate marketing success. However, 3rd party data will rarely be as responsive as a high-quality opt-in list you build yourself. But it really doesn't matter because it is much cheaper and highly scalable compared to convention list building.

You don't want to just buy data blindly and you want to get it from reputable sources. You should always test a small, but adequate size sample and see how it performs. Then based on your test you will have a much better idea how quickly it will take to get break-even and what it is really worth to you.

The key to making it work long term is to always be collecting your opens / clickers, segmenting, and removing unresponsive users. That way over time you are building smaller, but more responsive lists that you should eventually be able to send less and make more with each mailing. Essentially you are converting the data from quantity to quality.

Basically, I monetize the data using PPL offers because they offer the path of least resistance to generating conversions($$$) and converting the data into cash producing assets. So it's really been the combination of the two PPL and data acquisition that has worked so well for me.

Obviously, there is more to it, but done right it can be extremely profitable. Everyone that I know that is in the business and knows what they are doing, for the most part, does 6-7 figures. While that's a huge range, much comes down to one's ability to scale and effectively build / manage the infrastructure needed to scale.

That's the right way to do it.

Thanks eMonitize!

Can you refer me the best affiliate site that I can work on?

Appreciate if you can help me.
 
There are two ways of doing it with emails:
1. Go for quick returns - but i wouldn't recommend it (eMonetize described it very well)
2. Try to create and use good quality emails which you can use as a third party. Using this method I usually tend to split and segment each database by domains and although communicating to less people at once, being interested to certain domains in really helps out a lot in conversion rate %.

For both methods (i usually recommend some tools like this to people as they start, because users who are with this for quite a while use them quite often) i usually use an email validation tool.
There are some quite good and not very expensive ZeroBounce (the API is a plus for my business) and some that are free but i don't usually recommend them because I usually don't trust something that is free without limitation.

These tools will get you rid of spam traps, inaccurate emails (for bulk email marketing we all know what kind of hassle that one can be) and lots of other stuff.
 
There are two ways of doing it with emails:
1. Go for quick returns - but i wouldn't recommend it (eMonetize described it very well)
2. Try to create and use good quality emails which you can use as a third party. Using this method I usually tend to split and segment each database by domains and although communicating to less people at once, being interested to certain domains in really helps out a lot in conversion rate %.


My process is very far from just being about quick returns.

By collecting opens / clickers you are building a list of the most responsive users, which you can continue to follow up and promote additional offers, just as you would an opt-in list you built yourself. Which by the way, I'm able to build the lists for far less than traditional list building methods because 3rd party data is much cheap and highly scalable. So it is actually a very long-term strategy.

Why do you only post when you can find a way to include the list cleaning service that you promote. Clearly, that is the only reason for your post. Put it in your signature and post usual information related to what the thread is about.
 
MI
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