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Clickbait Tips

Discussion in 'Copywriting' started by Graybeard, Jul 9, 2019.

  1. Graybeard

    Graybeard Well-Known Member affiliate

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    Found this this morning - 5 Tips on Creating "Clickbait" titles for Your Stream! : Twitch

    Hey, you clicked :D
    >>>
    • People like numbers. No really, they do! Numbers tell a story, help us comprehend easier, and more. "Number 2 Ranked in Europe" tells us this person is an extremely high level player. "24 hr stream" tells us this person is committed to streaming today. "0 Hit taken boss run" tells us the streamer is challenging his/herself with a very difficult task.

    • The Anticipation of Reward. Viewers like free stuff or to be rewarded, I mean, who doesn't? In fact, this anticipation of reward causes your brain to produce a feel-good neurotransmitter called dopamine. "Giveaway at 1000 followers!" "Join me in beating last level!" "CS:GO w/ viewers! only tryhards!"

    • Popculture references and trends. I personally don't like these, but for some odd reason it works. Trump, Harambe, even the word "clickbait" itself makes people click.. "[insert eGrrl clickbait here]"

    • A new or unknown concept. People are curious by nature. New things interest people. Scroll through titles of a game you want to stream and include something none of them have. "Playing Pac-Man on a DDR Pad" "100 pushups for every loss in FIFA"

    • Emotions. Play on emotions such as anger, fear, and excitement. It gives you a better idea of what the player is going through and you can connect with them. Compare these two titles: "PvP w/ friends" versus "Salty PvP w/ awful friends"
    <<<
     
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  3. Banners&Landers

    Banners&Landers Affiliate affiliate

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    these are awesome tips! thanks for sharing man ;)
     
  4. Flaxy

    Flaxy Affiliate affiliate

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    Great ones, coming from a SEO background I definitely have used click bait titles before.
     
  5. Graybeard

    Graybeard Well-Known Member affiliate

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  6. atc90211

    atc90211 Active Member affiliate

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    If you combine all of them in one advertisement, the impact can be greater than the individual component.
     
    Graybeard likes this.
  7. Graybeard

    Graybeard Well-Known Member affiliate

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    Yeah, just don't overkill and lose credibility ;)
     
  8. Klever Kelly

    Klever Kelly Affiliate affiliate

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    Thanks for this, I saw this earlier, "Man licks giant centipede to cure herpes"
     
  9. Graybeard

    Graybeard Well-Known Member affiliate

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    ROFLMAO @ centipede lov<3 :D
     
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