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Changes to Google's Search Results

Thanks for sharing this good article... Google does really changed some algo.. :)
 
Thanks for sharing this good article... Google does really changed some algo.. :)

This is not an algorithm change. It's a cosmetic change to how search results are displayed under certain conditions.

As Rob said, it may help with click through rates for some sites, if you have a well written meta description tag for each of your pages.
 
mmm... Might be a good chance to get a better ctr from the serps with better meta descriptions.

yep, I completely agree with you. If your description is not just keywords and relevant to search query, there are better chances to get a good CTR.
 
Interesting - I use their analytics, too and for oh, at least a year now I often have "messages" that my descriptions were too short. glad they warned me as I then spent a great deal of time redoing them...now I hope it pays off! :)
 
I hope expanded related keywords help the user find a better keyword choice.
And Extended result description will provide user, more information about the page.

Thanks for the post.
 
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