Bing CPC is higher than Maxbounty EPC

[craig88]

Hi guys,

Trying to launch my first campaign and have gone with "Surveys". The problem is the CPC for keyword related terms are all around the $1 mark but the Maxbounty EPC is around $0.40 and the CPA is $2.40.

It seems like this will be an automatic loss as there is no ways I can convert more than 33% of people that click on my ad.

Do I choose a different keyword that isn't as specific that has a lower CPC or what? Should I maybe try using Facebook ads instead?

Cheers

 

[Quang]

Facebook ads is cheaper and high convert. I think you must try.

 

[shafi kasmani]

you can edit setting only mobile but no need desktop because mobile site is so cheaper than desktop! i experienced that

 

[craig88]

Thanks @Quang will give FB a go. I've used them before too.

@shafi kasmani thanks but this offer is only for desktop unfortunately.

I have been reading a bit more and it seems the answer is also to target other keywords that are cheaper and people might also be interested in surveys.

 

[shafi kasmani]

Thanks @Quang will give FB a go. I've used them before too.

@shafi kasmani thanks but this offer is only for desktop unfortunately.

I have been reading a bit more and it seems the answer is also to target other keywords that are cheaper and people might also be interested in surveys.

Landing page or direct link url?